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Lead Content Marketing Strategist

3 months ago


Vancouver, British Columbia, Canada Just Take Action, Inc. Full time

About Just Take Action, Inc.: We are dedicated to developing top-tier competitive intelligence tools tailored for Amazon sellers and brands.

As we expand, we are seeking a Lead Content Marketing Strategist to join our dynamic and customer-focused Marketing team.

This pivotal role is essential as we refine our approach to better cater to the upmarket segment of our clientele.

Key Responsibilities:

  • Establish the Content Marketing Function: Play a crucial role in defining and developing the content marketing strategy at Just Take Action, Inc.
  • Impactful Contributions: Witness the immediate effects of your efforts in shaping our market presence.
  • Positioning Development: Craft messaging that clearly articulates our competitive advantages and market positioning.
  • Collaborative Content Creation: Work alongside our content and thought leadership teams to produce engaging materials that reinforce our value proposition.
  • Technical Narrative Translation: Gather and interpret technical information, transforming it into relatable product stories.
  • Adoption Strategies: Design and implement strategies that foster product interest and drive adoption among target audiences.
  • Competitive Analysis: Continuously assess the competitive landscape to refine our positioning and value propositions.
  • Partnership with Product Teams: Collaborate closely with our product organization to understand release plans and their market implications.

Qualifications:

  • Minimum of 3-4 years of experience in B2B technical and analytics product marketing.
  • Proven experience in equipping an Enterprise sales team with effective sales tools and presentations.
  • Ability to thrive in a fast-paced, complex environment while managing multiple projects.
  • Strong familiarity with the Amazon ecosystem, including insights into customer needs and market dynamics.

Work Environment:

We embrace a remote-first culture, allowing you to work from anywhere while fostering a collaborative and supportive atmosphere.

Benefits:

  • Flexible Time Off: Enjoy generous PTO and the opportunity to volunteer through our Volunteer Time Off (VTO) program.
  • Comprehensive Health Benefits: We provide extensive healthcare and retirement matching plans for eligible employees.
  • Paid Parental Leave: We support our employees with a robust parental leave policy.

At Just Take Action, Inc., we are committed to building a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.