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Business Development and Growth Strategist

3 months ago

Saskatoon, Saskatchewan, Canada Pathfinder365 Full time
Job Overview:

Sales & Growth Lead at Pathfinder365 is a pivotal role based in a hybrid work environment. This position is designed for candidates with a Bachelor's Degree who are eager to contribute to a startup's growth journey.

Key Responsibilities:

This role offers a unique opportunity to be part of an early-stage startup that is on the brink of significant growth. The Sales & Growth Lead will play an essential role in shaping the company's marketing and sales strategies.

The primary objective is to optimize our inbound sales process by establishing a robust digital marketing framework. This includes:

  • Enhancing our existing social media strategy to drive engagement and reach.
  • Creating and distributing compelling content across various platforms.
  • Implementing a comprehensive SEO strategy to improve online visibility.
  • Managing the e-newsletter and blog content to keep our audience informed and engaged.
  • Analyzing site metrics and generating reports to inform future marketing strategies.
  • Developing unique marketing campaigns that resonate with our target audience.
  • Building a webinar strategy to engage potential clients across multiple regions.

The ideal candidate will possess strong writing skills and will collaborate closely with leadership on content creation. This position requires a self-motivated individual who can work independently while also demonstrating leadership qualities.

Position Type:

Full-time, Permanent, Internship / Co-op

Compensation:

$800.00-$1,200.00 per week

Benefits:
  • Casual dress code
Work Schedule:

Monday to Friday

Additional Compensation:
  • Bonus pay
Application Requirements:
  • Expertise in digital marketing and lead generation.
  • Ability to thrive in a fast-paced startup environment.
  • Proficiency in remote work settings.
  • Strong self-management skills to maintain work-life balance.
  • Eligibility to work in Canada.
Experience Requirements:
  • 1 year of experience with Google Analytics.
  • 1 year of experience with Google Ads.
  • 2 years of experience in social media management.
  • 2 years of experience in digital marketing.
  • 2 years of experience in lead generation.
  • 2 years of experience in content development.
Work Location:

Remote and in-person collaboration as needed.