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Corporate Communications Specialist

2 months ago

Newmarket, Ontario, Canada The Regional Municipality of York Full time
Job Title: Corporate Public Relations Specialist

Reporting to the Manager, Corporate Digital, Design and Public Relations, this role is responsible for conducting research to identify opportunities to profile the Region and promote its services. The successful candidate will represent the Region at public events and foster strong partnerships with internal and external stakeholders to support the Region's corporate-led public relations efforts.

Key Responsibilities:
  • Identify and coordinate opportunities to increase the Region's profile in the community through public outreach and community engagement events.
  • Oversee the Region's corporate merchandise procurement, including managing internal and external sales.
  • Lead the coordination and oversight of targeted focus groups and resident surveys to inform public outreach activities.
  • Identify and support the development of corporate communication efficiencies and improvements to maintain and enhance the Region's presence.
  • Chair internal community engagement teams and provide leadership and guidance to maximize the Region's profile and impact at public events.
  • Oversee corporate-led advertising, including identifying and advertising in specialty publications.
  • Develop strategic partnerships with community agencies and local municipalities to strengthen and increase the effectiveness of the Region's public relations/outreach efforts.
  • Represent the Region at public and corporate events and ensure representation aligns with corporate branding and messaging.
  • Support and coordinate corporate events, including the Annual Take Our Kids to Work Day event.
Qualifications:
  • Successful completion of a Community College Diploma in Communications, Marketing, Public Relations, Public Administration, or a related field.
  • Demonstrated event management skills and the ability to foster collaborative working relationships.
  • Excellent communications skills, both verbal and written.
  • Demonstrated understanding and experience with leveraging traditional and new media to support public relations programs.
  • Demonstrated people skills, including chairing committees and facilitating training.
  • Demonstrated experience with monitoring and measurement to support the evaluation of brand management and engagement efforts.
  • Demonstrated knowledge of relevant Standards, Acts, and Regulations.
  • Knowledge of and demonstrated ability in corporate core competencies, including customer service, communication, teamwork, initiative/self-management, accountability, and flexibility/adaptability.
  • Valid Ontario Class 'G' driver's license free of serious offences under the Highway Traffic Act.