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Digital Marketing Specialist Co-op

2 months ago

Toronto, Ontario, Canada Intuit Full time

About Intuit

Intuit is a leading global financial technology company dedicated to empowering individuals and communities worldwide. Our mission is to provide tools for prosperity to our over 100 million customers through innovative products like TurboTax, Credit Karma, QuickBooks, and Mailchimp.

About the Role

We are seeking a highly motivated and creative Digital Marketing Co-op to join our dynamic team. In this role, you will gain valuable experience in developing and executing social media strategies across various platforms. You will have the opportunity to contribute to engaging content creation, influencer marketing campaigns, and data analysis initiatives.

Responsibilities

  • Develop compelling social media content, including video production, brainstorming ideas, scriptwriting, shooting, and editing.
  • Stay abreast of emerging social media trends relevant to Intuit's platforms.
  • Support influencer marketing efforts by researching potential partners, suggesting collaborations, and reviewing content.
  • Manage social media calendars, launch campaigns, and track analytics to evaluate performance.
  • Utilize social listening tools to monitor competitors, analyze brand mentions, and generate reports.
  • Engage with the online community, manage interactions, and contribute to social media programs.
  • Participate in campaigns to enhance communication skills and learn from industry experts.

Qualifications

  • Currently enrolled in an undergraduate or postgraduate program in marketing, communications, public relations, advertising, social media, or a related field.
  • Demonstrated passion for creating engaging social media content, particularly video content for personal or brand channels.
  • Excellent written and verbal communication skills.
  • Highly resourceful, detail-oriented, and solution-driven approach to work.
  • Strong organizational skills with the ability to manage multiple projects and communication materials effectively.
  • Familiarity with social data and reporting tools is a plus.
  • Experience with social media management tools and design is advantageous.
  • Knowledge of French is an asset.