Current jobs related to Consumer Research Lead - Toronto, Ontario - The Kraft Heinz Company

  • Consumer Research Lead

    2 months ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    About the RoleWe are seeking a highly skilled Strategic Insights Manager to join our team at The Kraft Heinz Company. As a key member of our Consumer Insights team, you will play a critical role in driving business growth and informing strategic decisions across our iconic brands.Key ResponsibilitiesLead strategic insight initiatives across one of our...

  • Consumer Research Lead

    2 months ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    About the RoleWe are seeking a highly skilled Strategic Insights Manager to join our team at The Kraft Heinz Company. As a key member of our Consumer Insights team, you will play a critical role in driving business growth and informing strategic decisions across our iconic brands.Key ResponsibilitiesLead strategic insight initiatives across one of our...

  • Director of Consumer Insights

    1 month ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    Job Title: Director of Consumer InsightsAbout the Role:The Director of Consumer Insights will lead the function for the Canada market and partner with the Business Unit President and Marketing leadership to enable consumer-first thinking to inform strategy. This role is a key member of the North America Consumer Insights leadership team.Key...

  • Director of Consumer Insights

    1 month ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    Job Title: Director of Consumer InsightsAbout the Role:The Director of Consumer Insights will lead the function for the Canada market and partner with the Business Unit President and Marketing leadership to enable consumer-first thinking to inform strategy. This role is a key member of the North America Consumer Insights leadership team.Key...

  • Director of Consumer Insights

    4 weeks ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    Job Title: Director of Consumer InsightsAbout the Role:The Director of Consumer Insights will lead the function for the Canada market and partner with the Business Unit President and Marketing leadership to enable consumer-first thinking to inform strategy. This role is a key member of the North America Consumer Insights leadership team.Key...

  • Director of Consumer Insights

    4 weeks ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    Job Title: Director of Consumer InsightsAbout the Role:The Director of Consumer Insights will lead the function for the Canada market and partner with the Business Unit President and Marketing leadership to enable consumer-first thinking to inform strategy. This role is a key member of the North America Consumer Insights leadership team.Key...

  • Strategic Consumer Insights Manager

    2 weeks ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    Job SummaryWe are seeking a highly skilled Strategic Consumer Insights Manager to join our Global Disruptive Innovation team at The Kraft Heinz Company. As a key strategic business partner and consumer insights subject matter expert, you will have the opportunity to directly impact growth for our global brand portfolio.About the RoleThis role requires a...

  • Director of Consumer Insights

    3 weeks ago

    Old Toronto, Ontario, Canada eBay Full time

    About the RoleeBay is seeking a seasoned Consumer Insights professional to lead our campaign insights team. As a key member of the Global Consumer Insights team, you will be responsible for developing and executing research strategies to drive business growth and inform marketing decisions.As the Head of Campaign Insights, you will oversee all campaign...

  • Senior Consumer Insights Manager

    1 month ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    Job Title: Senior Consumer Insights ManagerAbout the Role:We are seeking a highly skilled Senior Consumer Insights Manager to join our team at The Kraft Heinz Company. As a key strategic business partner, you will play a critical role in driving growth and innovation across our iconic brands.Key Responsibilities:Develop and lead comprehensive research plans...

  • Senior Consumer Insights Manager

    1 month ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    Job Title: Senior Consumer Insights ManagerAbout the Role:We are seeking a highly skilled Senior Consumer Insights Manager to join our team at The Kraft Heinz Company. As a key strategic business partner, you will play a critical role in driving growth and innovation across our iconic brands.Key Responsibilities:Develop and lead comprehensive research plans...

  • Senior Consumer Insights Manager

    1 month ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    Job SummaryWe are seeking a highly skilled Senior Consumer Insights Manager to join our team at The Kraft Heinz Company. As a key strategic business partner, you will play a critical role in driving growth and informing business decisions across our iconic brands, including Maxwell House, Gevalia, and IHOP.Key ResponsibilitiesDevelop and lead comprehensive...

  • Senior Consumer Insights Manager

    1 month ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    Job SummaryWe are seeking a highly skilled Senior Consumer Insights Manager to join our team at The Kraft Heinz Company. As a key strategic business partner, you will play a critical role in driving growth and informing business decisions across our iconic brands, including Maxwell House, Gevalia, and IHOP.Key ResponsibilitiesDevelop and lead comprehensive...

  • Consumer Brand Lead

    3 weeks ago

    Toronto, Ontario, Canada Edelman Full time

    About The Role:Zeno Group is seeking a Consumer Brand Lead to drive consumer brands in client service, new business, team development, and management, ensuring consistent excellence in work quality.You'll develop and drive PR strategies and programs, leading to successful outcomes for clients.Key Responsibilities:Lead consumer brands in client service, new...

  • Consumer Insights Manager

    2 weeks ago

    Toronto, Ontario, Canada Glassdoor Full time

    About the RoleGlassdoor is seeking a skilled Consumer Insights Manager to join our team. As a key member of our organization, you will be responsible for gathering and analyzing consumer data to inform our marketing strategies and product positioning. This role requires a strong analytical mindset, excellent communication skills, and the ability to work...

  • Director of Consumer Insights Leader

    3 weeks ago

    Toronto, Ontario, Canada The Kraft Heinz Company Full time

    Job Title: Director of Consumer InsightsAbout the Role:The Director of Consumer Insights will be a key member of our North America Consumer Insights leadership team, partnering with the Business Unit President and Marketing leadership to enable consumer-first thinking to inform strategy. This influential role will lead the function for the Canada market,...

  • Senior Consumer Insights Manager

    4 weeks ago

    Toronto, Ontario, Canada Restaurant Brands International Inc Full time

    About Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI owns four iconic brands: TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. Our framework, Restaurant...

  • Senior Consumer Insights Manager

    4 weeks ago

    Toronto, Ontario, Canada Restaurant Brands International Inc Full time

    About Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI owns four iconic brands: TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. Our framework, Restaurant...

  • Senior Consumer Insights Manager

    1 month ago

    Toronto, Ontario, Canada Restaurant Brands International Inc Full time

    About Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI owns four iconic brands: TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. Our framework, Restaurant...

  • Senior Consumer Insights Manager

    1 month ago

    Toronto, Ontario, Canada Restaurant Brands International Inc Full time

    About Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI owns four iconic brands: TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. Our framework, Restaurant...

  • Consumer Brand Lead

    1 week ago

    Toronto, Ontario, Canada Edelman Full time

    About The Role:We are searching for a strategic account manager to lead consumer brands in client service, new business, team development and management, and quality of work delivery to clients.You will develop and drive PR strategies and campaigns, working closely with clients to understand their needs and deliver tailored solutions.This role requires a...

Consumer Research Lead

2 months ago

Toronto, Ontario, Canada The Kraft Heinz Company Full time

About the Role

The Kraft Heinz Company is seeking a highly skilled Strategic Insights Manager to join our team. As a key strategic business partner and consumer insights lead, you will have the opportunity to directly impact growth on iconic brands.

Key Responsibilities

  • Lead strategic insight initiatives across a $800M USD/ $1.1B+ (CAD) brand portfolio
  • Develop and lead comprehensive research plans for existing and new products
  • Craft annual marketing plans, including strategy and creative development
  • Evaluate sales impact of media campaigns and recommend optimization
  • Guide product quality and value engineering initiatives
  • Help develop research Best Practices for the organization

Qualifications

  • Advanced experience in a strategic insights/consumer research role, preferably within CPG
  • Proficient in various market research techniques, including qualitative and quantitative methods
  • Experience working with primary and secondary data sources
  • Expert knowledge of syndicated research tools
  • Demonstrated experience with agile research tools and methodologies
  • Understanding of marketing processes, business planning, and marketing strategy
  • Strong sense of ownership and drive for results
  • Confidence to adapt to and manage changing priorities
  • Strong storytelling skills and ability to influence all levels of an organization

Location

Toronto - Queen's Quay - Headquarters