Brand Campaign Strategy Director
1 month ago
Stantec is seeking a highly skilled Director, Brand Campaign Strategy to lead the development of enterprise-wide external and internal brand positioning strategies and related campaigns to bring the company's brand to life.
Key Responsibilities:- Contribute to Stantec's corporate brand strategy, ensuring alignment with the company's Strategic Plan to maximize business impact.
- Lead annual enterprise-level brand campaign plan and budget development.
- Develop cutting-edge enterprise-level brand positioning campaigns and initiatives to strengthen brand awareness, familiarity, and consideration in key markets.
- Partner with the Marketing, Communication, and Public Relations (MCPR) team to take a data-driven approach to campaigns and develop systems and processes for planning, executing, and optimizing enterprise-level brand campaigns.
- Collaborate with the MCPR digital team to develop website content that reflects Stantec's brand in a compelling way.
- Work with the MCPR and HR teams on strategic recruitment campaigns to bring the best talent in the market to Stantec.
- Partner with the MCPR and HR teams on ongoing internal brand awareness/activation campaigns to infuse Stantec's talent brand/employee value proposition into the employee experience.
- Monitor competitor brand positioning efforts to ensure Stantec's brand positioning is unique and differentiated.
- Extensive experience leading development of enterprise-level multimedia brand campaign strategies and employee engagement/experience initiatives.
- Proven experience leading creative teams and large, complex, creative projects.
- Strong digital fluency and ability to see the big picture and pay attention to detail.
- Collaborative, passionate, and enthusiastic approach grounded in strategy but flexible enough to excel in a changing world.
- Exceptional organization and presentation skills.
- Ability to effectively communicate with executives, senior management, peers, and other stakeholders.
- Post-secondary degree in communications, public relations, English, journalism, or marketing.
- 15 years brand strategy experience, preferably in an agency setting; B2B or professional services client experience preferred.
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Calgary, Alberta, Canada Stantec Full timeGrow with the BestAt Stantec, we're driven by a passion for creating a better world. Our team of 31,000 professionals in over 450 locations worldwide is united by a shared vision to make a positive impact on the communities we serve.Your OpportunityWe're seeking a talented Brand Campaign Strategy Director to join our team. As a key member of our brand team,...
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Calgary, Alberta, Canada Stantec Full timeGrow with the BestAt Stantec, we're a smart, creative, and inspired team that excels in operational excellence. Our diverse team of 31,000 members across 450 locations worldwide is vital to making our company stronger.Your OpportunityWe're looking for a talented individual to join our team as a Director, Brand Campaign Strategy. As a key member of our team,...
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Chief Brand Campaign Strategist
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Calgary, Alberta, Canada Stantec Full timeGrow with the BestAt Stantec, we're a smart, creative, and inspired team that excels in operational excellence. Our diverse team of 31,000 members across 450 locations worldwide is vital to making our company stronger.Your OpportunityWe're looking for a talented individual to join our team as a Director, Brand Campaign Strategy. As a key member of our team,...
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Calgary, Alberta, Canada Stantec Full timeGrow with the BestAt Stantec, we're a smart, creative, and inspired team that excels in operational excellence. Our diverse team of 31,000 members across 450 locations worldwide is vital to making our company stronger.Your OpportunityWe're looking for a talented individual to join our team as a Director, Brand Campaign Strategy. As a key member of our team,...
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Calgary, Alberta, Canada Stantec Full timeGrow with the BestAt Stantec, we're a smart, creative, and inspired team that excels in operational excellence. Our diverse team of 31,000 members across 450 locations worldwide is vital to making our company stronger.Your OpportunityWe're looking for a talented individual to join our team as a Director, Brand Campaign Strategy. As a key member of our team,...
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Chief Brand Campaign Strategist
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Calgary, Alberta, Canada Stantec Full timeGrow with the BestAt Stantec, we're a smart, creative, and inspired team that achieves operational excellence. Our diverse team of 31,000 members in over 450 locations worldwide is vital to making our company stronger.Your OpportunityWe're looking for talented individuals to bring their expertise and passion to our team. As a key member of our brand campaign...
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Brand Strategy and Market Insights Manager
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Calgary, Alberta, Canada Calgary Stampede Full timeAbout Calgary StampedeThe Calgary Stampede is a not-for-profit community organization that preserves and promotes our western heritage, cultures, and community spirit with a vision to create a world-class, year-round gathering place for the community. Exemplifying the theme, We're Greatest Together, the Stampede is one of the most respected volunteer-based...
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Brand Strategy and Market Insights Manager
1 month ago
Calgary, Alberta, Canada Calgary Stampede Full timeAbout Calgary StampedeThe Calgary Stampede is a not-for-profit community organization that preserves and promotes our western heritage, cultures, and community spirit with a vision to create a world-class, year-round gathering place for the community. Exemplifying the theme, We're Greatest Together, the Stampede is one of the most respected volunteer-based...
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Brand Strategy and Market Insights Manager
1 week ago
Calgary, Alberta, Canada Calgary Stampede Full timeAbout the Calgary StampedeThe Calgary Stampede is a not-for-profit community organization that preserves and promotes our western heritage, cultures, and community spirit with a vision to create a world-class, year-round gathering place for the community. Exemplifying the theme, We're Greatest Together, the Stampede is one of the most respected...
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Brand Strategy and Market Insights Director
1 month ago
Calgary, Alberta, Canada Calgary Stampede Full timeAbout the Calgary StampedeThe Calgary Stampede is a leading community organization that preserves and promotes western heritage, cultures, and community spirit. Our vision is to create a world-class, year-round gathering place for the community, exemplifying the theme 'We're Greatest Together.'Position SummaryThe Brand Strategy and Market Insights Manager is...