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Social Media Marketing Coordinator
2 months ago
Gold's Gym, a pioneer in the fitness industry since 1965, continues to redefine it. With a strong global presence, we take pride in our brand legacy and strive to maintain it with care and consistency.
Key Responsibilities- Develop and implement a comprehensive social media strategy to engage with our audience and promote our brand.
- Create high-quality content that aligns with our marketing strategy and brand guidelines, including graphics, videos, and written content.
- Coordinate photo and video shoots to capture high-quality content for our social media channels.
- Provide administrative and project support for marketing campaigns, including data analysis and reporting.
- Assist in creating and administering marketing programs and materials, such as email campaigns and promotional materials.
- Monitor and manage our online reputation across various locations, ensuring a consistent brand voice and message.
- Stay up-to-date with the latest marketing trends and best practices to ensure our brand remains competitive.
- Perform other duties as assigned to support the marketing team.
- Knowledge of the fitness industry and its trends.
- Experience in video and photo editing, as well as content creation.
- 1-3 years of experience in marketing or a related field.
- Understanding of marketing principles and strategy, including social media marketing.
- Strong communication and organizational skills, with the ability to work independently and as part of a team.
- Post-secondary education in a relevant field, such as marketing or communications.
- Certifications in social media management or a related field are an asset.
- Experience with customer relationship management (CRM) software and email marketing platforms is an asset.
- Knowledge of public relations and its applications in the fitness industry is an asset.
- A positive and collaborative team environment.
- Competitive compensation and benefits package.
- Complimentary club membership and discounts on Gold's Gym products and services.