Technical Product Marketing Manager

24 hours ago

Toronto, Ontario, Canada Hootsuite Inc. Full time
Technical Product Manager

We're seeking a skilled Technical Product Manager to drive the strategy, development, and implementation of API integrations with social media networks. This role demands a blend of technical expertise, strategic thinking, and leadership.

Key Responsibilities:
  • Collaborate with cross-functional teams to prioritize and build solutions that harness the capabilities of APIs made available by social media network partners.
  • Develop and communicate a clear vision for Social Network API integration that aligns with the company's strategic objectives.
  • Lead the product lifecycle for social network API integrations from concept to launch.
  • Manage internal API communications and coordination, acting as the key member of the channel communications process with the Platform Infrastructure team, Publishing Platform teams, and other platform teams.
  • Coordinate with external social network partners for successful integration.
  • Collaborate with engineering to form a technical strategy for social network API integrations that aligns with and supports the company's overall business objectives, driving innovation and competitive advantage.
  • Collaborate with other Product and Engineering teams in evaluating Alpha, Beta partnership opportunities with Social Networks.
  • Work with Engineering teams and Product teams throughout the duration of the Alpha and Beta programs to ensure seamless integration and optimal performance of social network APIs.
  • Collaborate with Engineering teams to input work into the program management cycle led by the Program Management Office, including creating Initiatives, Epics, User Stories in Jira, as well as sizing the work, defining scope of the work, and determining timelines.
  • Facilitate communication between internal teams and external partners, ensuring that all stakeholders are informed and aligned on project goals and timelines.
  • Stay updated on industry trends and advancements in social network APIs.
  • Manage multiple API integration projects, ensuring timely delivery and adherence to scope. Utilize Agile/Scrum methodologies to drive project success.
  • Work with product, data, customer success, and sales teams to understand customer demand and feedback for certain APIs to help prioritize roadmap initiatives.
  • Review Hootsuite Ideas features requests that pertain to social network APIs.
  • Advise product managers and engineering teams on developer policies and terms of service.
  • Prepare and execute launch plans, including training materials, documentation, and communication strategies to ensure successful product adoption.
  • Monitor the performance of social network API integrations, gathering user feedback and utilizing data-driven insights to inform future development.
  • Share compelling stories on how technical initiatives are critical to customer-facing releases and provide visibility into technical product initiatives to the rest of the organization.
  • Share learnings and insights with other product teams to help them build highly engaging products.
Requirements:
  • A post-secondary degree in computer science, business, and/or engineering and at least 4 years of Technical Product Management experience, or equivalent combination of education and experience, working in an environment delivering technical roadmaps using agile methodologies.
  • Solid technical background with experience in various programming languages and software development.
  • Technical acumen and understanding of APIs, Webhooks & Push Notifications.
  • Strong understanding of the social media landscape.
  • Excellent written and verbal communication skills with a demonstrated ability to present complex technical information clearly to developers, peer product managers, and senior leaders.
  • Commitment to Results: consistently achieves results, demonstrating high performance, and challenging self and others.
  • Problem Solving: Exceptional problem-solving skills, with an ability to navigate complex technical issues, business problems, and customer pain points.
  • Customer Focus: demonstrates a desire to proactively help and serve internal/external customers meet their needs.
  • Process/Project Management: skilled at figuring out and managing the processes and timelines necessary to get work accomplished.
  • Resilience, Tolerance for Change/Ambiguity: can effectively cope with change, finding ways to advance work and projects, even in the face of uncertainty.
  • Self Development: is personally committed to, and actively works to continuously improve.

We're a company that champions the power of human connection and the heart of connection is inclusion. At Hootsuite, we design our compensation packages based on internal equity and external competitiveness. Our salary structures are built on trends projected and published by independent and trusted survey companies. Hootsuite analyzes market data and adjusts salary structures, if required, on an annual basis. Through an annual Pay Equity Analysis, Hootsuite ensures that all employees are paid fair and equitably.

The benefits cover health insurance including medical, dental, vision, life/disability insurances, an Employee and Family Assistance Program, and more. Benefits are available to permanent employees who meet minimum hours requirements without a waiting period.

All permanent employees, including birthing, non-birthing, and adoptive parents, who have been employed by Hootsuite for a minimum of 12 months are eligible for 26 weeks of full and partially paid leave in accordance with local government regulations.

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