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Marketing and Sales Coordinator

3 months ago

Huntsville, Ontario, Canada Master Halco Full time
Master Halco is in search of a Marketing and Sales Coordinator to enhance our operations. The selected candidate will play a crucial role in crafting and executing comprehensive sales and marketing strategies aimed at fostering business expansion.
  • This role entails meeting or surpassing annual sales and profitability objectives.
  • Efforts may include expanding the customer base or increasing sales with existing clients.
  • Focus on refining processes and enhancing task efficiency.
  • This includes, but is not limited to, promptly addressing customer inquiries, processing orders, and maintaining effective communication with clients.
  • Assist in formulating and executing impactful marketing strategies.
  • This can be achieved through market analysis and customer insights to inform strategic marketing and sales decisions, as well as establishing specific, measurable objectives.

Master Halco is dedicated to fostering a workplace that values transparency, open dialogue, and recognizing achievements while providing a pathway for personal and professional growth. Why consider a career with Master Halco?
  • A culture that promotes opportunities for advancement and internal growth
  • Competitive salary and benefits package
  • Comprehensive health care plan including medical, dental, and vision coverage
  • Retirement plan with company contributions
  • Standard work schedule: Monday to Friday, 8 hours daily; potential for overtime

Key Responsibilities:
Market Analysis and Opportunity Development:
  • Conduct thorough market research to uncover new opportunities and trends
  • Perform market assessments to gauge current conditions
  • Identify key target regions
  • Analyze competitive landscape
  • Engage in on-site visits with existing and prospective clients
Sales and Marketing Strategy Development:
  • Formulate and implement strategic marketing initiatives to meet sales objectives
  • Collaborate with the sales team to drive revenue growth
  • Support the execution of marketing strategies
  • Achieve defined performance metrics
  • Create and distribute high-quality, targeted content
  • Participate in industry trade shows
  • Monitor and analyze efforts for optimization
Sales Plan Implementation:
  • Utilize sales history and customer databases to pinpoint target markets
  • Understand customer needs, challenges, and purchasing behaviors
  • Identify barriers and devise alternative strategies
  • Assist in developing actionable plans
  • Regularly assess results against established goals
  • Follow up on leads in a timely manner
  • Review and adjust plans as necessary
Customer Relationship Management:
  • Effectively engage potential clients
  • Maintain regular communication (via email, phone, in-person)
  • Provide updates on new offerings and promotions
  • Respond swiftly to inquiries and concerns
  • Fulfill commitments and follow through to build trust and credibility
  • Process orders in accordance with standard operating procedures
  • Monitor orders consistently and proactively
  • Communicate effectively and frequently with clients
  • Continuously review and enhance processes

Qualifications:Required Education and Experience:
  • Bachelor's degree in business, marketing, or a related discipline
  • Minimum of 2 years of relevant professional experience
Required Skills and Abilities:
  • Outstanding communication and negotiation skills
  • Strong customer service orientation
  • Familiarity with marketing strategies and techniques
  • Self-driven and results-oriented
  • Able to work independently as well as collaboratively
  • Experience in the manufacturing sector is advantageous
  • Capable of thriving in a fast-paced environment and meeting deadlines

Work Environment: Manufacturing facility
Physical Requirements: This position requires the ability to sit, stand, and walk within the production area.
Position Type and Expected Hours: This is a full-time role, Monday through Friday; some overtime may be necessary.