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Executive Marketing Leader

2 months ago

Toronto, Ontario, Canada Sherwood Innovations Inc Full time
About the Role

We are seeking a highly experienced Marketing Vice President to join our team at Sherwood Innovations Inc. As a key member of our leadership team, you will be responsible for developing and executing strategic marketing plans to drive business growth and revenue.

Key Responsibilities
  • Marketing Strategy: Develop and implement comprehensive marketing strategies to achieve business objectives, including market research, competitor analysis, and campaign execution.
  • Team Leadership: Lead and manage a team of marketing professionals, providing guidance, coaching, and development opportunities to ensure high performance and engagement.
  • Brand Management: Oversee the development and implementation of brand strategies, including brand positioning, messaging, and visual identity.
  • Campaign Execution: Plan, execute, and measure the success of marketing campaigns across multiple channels, including digital, social media, and traditional media.
  • Performance Metrics: Establish and track key performance indicators (KPIs) to measure the effectiveness of marketing campaigns and make data-driven decisions to optimize results.
  • Collaboration: Work closely with cross-functional teams, including sales, product, and customer success, to ensure alignment and effective communication.
Requirements
  • Experience: 5+ years of experience in a marketing leadership role, with a proven track record of driving business growth and revenue.
  • Education: Bachelor's degree in Marketing, Business, or a related field.
  • Skills: Strong leadership and management skills, with the ability to motivate and develop high-performing teams. Excellent communication and interpersonal skills, with the ability to build strong relationships with stakeholders. Proficiency in marketing automation tools, data analysis, and campaign measurement.
What We Offer
  • Competitive Salary: A competitive salary and benefits package, including health, dental, and vision insurance, 401(k) matching, and paid time off.
  • Opportunities for Growth: A dynamic and fast-paced work environment, with opportunities for professional growth and development.
  • Collaborative Culture: A collaborative and inclusive culture, with a focus on teamwork, innovation, and customer satisfaction.