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Head of Marketing and Commercial Strategy
3 months ago
This pivotal position is part of the Senior Management Team and is accountable for steering commercial and operational success within the organization. The role necessitates collaboration with the General Manager, internal leadership, and external partners.
The Head of Marketing and Commercial Strategy must thrive in a compact yet dynamic setting and possess an entrepreneurial mindset towards business operations.
Xediton Pharmaceuticals is a privately-owned pharmaceutical entity based in Oakville, dedicated to addressing the needs of patients, healthcare providers, and collaborators.
Department: Marketing & Commercial Strategy
Education: University Degree
Salary Range: $120,000 to $150,000
Employment Type: Full Time
Required Skills & ExperienceThe ideal candidate is a highly driven, enthusiastic, and adaptable team player who is resourceful and committed, with the ability to adjust to evolving environments.
- University Degree
- Minimum of 10 years of direct marketing experience in a pharmaceutical context, with progressive leadership roles in marketing pharmaceuticals, medical, or OTC products
- Familiarity with the Canadian pharmaceutical landscape
- Understanding of Pricing, Reimbursement, and Market Access within the Canadian pharmaceutical sector
- Strong project management and analytical capabilities
- Energetic team player with meticulous attention to detail, capable of working independently and collaboratively
- Proficient in Microsoft Office; experience with social media tools is advantageous
- Excellent time management and organizational skills, with the ability to prioritize and manage workload while multitasking to meet deadlines
- Innovative and creative marketing skills, with a strong entrepreneurial spirit
- Ability to grasp both technical and product-related information
- High energy, self-motivated, results-oriented, with the capacity to lead and inspire change
- Experience in sales and marketing within the pharmaceutical sector
- Proficient in communicating with healthcare professionals, executives, and business partners
- Capability to collaborate with the sales team and management to formulate brand strategies
- Exceptional verbal and written communication abilities
- Experience in product launches is a plus
- Maintain a high degree of accuracy and attention to detail
Specific responsibilities encompass:
- Overseeing the commercial operations of the organization, including Sales, Marketing, and Market Access
- Collaborating with the Senior Management team to identify and assess strategic opportunities
- Ensuring all commercial activities are executed in compliance with organizational regulations and policies
- Leading the creation, production, and delivery of advertising and promotional strategies to enhance marketing effectiveness
- Developing strategic plans and executing operational marketing initiatives that align with business objectives while working in tandem with other team members
- Collaborating with team members to ensure product supply consistently meets demand in accordance with Strategic and Operational plans
- Guiding the Sales team in identifying sales opportunities, participating in Area/Regional meetings, and managing the professional development of the sales team
- Directing the sales training efforts; ensuring the sales team is equipped with the necessary tools and resources for success
- Managing the complete lifecycle of the product portfolio from launch to discontinuation
- Preparing long-term and short-term product sales forecasts and budgets; setting goals for sales, market share, market growth, and profitability
- Developing and executing strategies to ensure ongoing coverage and reimbursement for existing and new products
- Overseeing the management and implementation of reimbursement initiatives to align with the organization's strategic market access goals.
If you are ambitious and eager to contribute to a company with significant growth potential, we encourage you to consider this opportunity. Please include your salary expectations in your application. While we appreciate the interest of all applicants, only those selected for an interview will be contacted.