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Sales Director

2 months ago

Richmond, British Columbia, Canada Donald's Fine Foods Full time
About the Role

Donald's Fine Foods is a leading specialty meat procurement, processing, and distribution company that provides high-quality meat products and services to customers in British Columbia, Western Canada, and globally. As a family-owned business, we are built on core values of customer focus, integrity, people, quality, and safety.

We operate multiple food processing facilities in British Columbia and Saskatchewan, with plans to expand into Edmonton, Alberta, and further invest in our operations in Moose Jaw, Saskatchewan. We are seeking a highly experienced Sales Director to join our senior executive team.

Key Responsibilities
  1. Lead Sales and Business Development: Manage the overall sales and business development of the company's products and services.
  2. Strategic Planning: Analyze and evaluate the effectiveness of sales strategies, methods, costs, and results. Develop the business plan for the sales and marketing department.
  3. Team Management: Establish short and long-term goals, objectives, policies, best practices, and operating procedures. Ensure consistent and profitable growth in sales revenues through positive planning.
  4. Revenue Growth: Develop specific plans and KPIs to ensure revenue growth and margin growth in each product category, within major accounts, and different market segments.
  5. Training and Development: Train, develop, and manage sales and marketing teams. Oversee the overall staffing requirements and ensure the sales and marketing departments have proper onboarding and training in place.
  6. Performance Management: Conduct annual and regular performance reviews for direct reports to ensure continuous growth and development.
  7. Market Analysis: Identify objectives, strategies, and action plans to improve short-term and long-term sales and overall earnings.
  8. Budget Management: Oversee the development and management of internal operating budgets and sales and marketing budgets.
  9. Customer Relationships: Develop and manage new and existing customer relationships. Research and develop strategies to identify sales and marketing opportunities.
Requirements
  1. Minimum 10 years of experience effectively managing a sales and marketing team.
  2. Experience in the retail food or food-manufacturing industry, with a focus on meat industry experience.
  3. Bachelor of Commerce or equivalent with a focus on sales and marketing.
  4. Entrepreneurial mindset with the ability to think outside the box.
  5. Strong communication and negotiation skills.
  6. Ability to think strategically and analytically at a high level.
  7. Demonstrated best practices in recruitment and selection of top performers.
  8. A willingness to travel up to 5% of the time as needed across Canada, and 40% travel locally.