Senior Manager of Sales and Marketing Systems

2 months ago

Kitchener, Ontario, Canada D2L Full time
About the Role

We are seeking a highly skilled Senior Manager of Sales and Marketing Systems to join our team at D2L. As a key member of our organization, you will be responsible for optimizing our customer lifecycle strategies and reporting, managing marketing automation initiatives, and supporting sales operations to drive revenue growth and enhance customer satisfaction.

Key Responsibilities
  • Develop and execute lifecycle marketing campaigns to engage customers at each stage of their journey, from acquisition to retention and advocacy.
  • Configure and manage marketing automation platforms to automate lead nurturing, email marketing, and customer segmentation.
  • Collaborate with teams to optimize data management processes, ensuring seamless integration and data hygiene.
  • Analyze user journey and behavior data to identify opportunities for process improvement and revenue optimization.
  • Implement and maintain operations systems and tools, such as CRM platforms and marketing automation software.
  • Serve as a liaison between marketing, sales, and client success teams to ensure alignment and collaboration on key initiatives.
  • Stay informed about industry trends and best practices in lifecycle marketing, marketing automation, and sales operations.
Requirements
  • Proven experience in lifecycle marketing, marketing automation, and/or sales operations.
  • Strong technical skills with experience configuring and managing marketing automation platforms (e.g., Braze, HubSpot, Marketo) and CRM systems (e.g., Salesforce).
  • Analytical mindset with the ability to interpret data and derive actionable insights to drive revenue growth.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  • Detail-oriented with strong organizational and project management abilities.
  • Experience with sales enablement technologies and processes is a plus.
What We Offer
  • Impactful work transforming the way the world learns
  • Flexible work arrangements
  • Learning and Growth opportunities
  • Tuition reimbursement of up to $4,000 CAD for continuing education through our Catch the Wave Program
  • 2 Paid Days off for Catch the Wave related activities like exams or final assignments
  • Employee wellbeing (Access to mental health services, EFAP program, financial planning and more)
  • Retirement planning
  • 2 Paid Volunteer Days
  • Competitive Benefits Package
  • Home Internet Reimbursements
  • Employee Referral Program
  • Wellness Reimbursement
  • Employee Recognition
  • Social Events
  • Dog Friendly Offices at our HQ in Kitchener, Winnipeg, Vancouver and Melbourne.
About D2L

D2L is a cloud company that is modernizing education and building the Future of Work. We are committed to creating a diverse and inclusive environment and encourage your application even if you don't believe you meet every single qualification outlined.

  • Sales and Marketing Systems Senior Manager

    2 months ago

    Kitchener, Ontario, Canada D2L Full time

    Transforming Education and WorkD2L is a cloud company that is revolutionizing the way we learn and work. As a Sales and Marketing Systems Senior Manager, you will play a critical role in shaping the future of education and building the next generation of learning solutions.Key ResponsibilitiesDevelop and execute lifecycle marketing campaigns to engage...

  • Sales and Marketing Systems Senior Manager

    2 months ago

    Kitchener, Ontario, Canada D2L Full time

    Transforming Education and WorkD2L is a cloud company that is revolutionizing the way we learn and work. As a Sales and Marketing Systems Senior Manager, you will play a critical role in shaping the future of education and building the next generation of learning solutions.Key ResponsibilitiesDevelop and execute lifecycle marketing campaigns to engage...

  • Senior Manager of Sales and Marketing Systems

    3 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    Transform the Way the World LearnsD2L is a cloud company that is revolutionizing education and building the Future of Work. We are at the forefront of a fundamental shift in the way we teach and learn.New models of teaching and learning enable a personalized, student-centric experience – and deliver improved retention, engagement, satisfaction, and results...

  • Sales and Marketing Systems Senior Manager

    1 month ago

    Kitchener, Ontario, Canada D2L Full time

    About the Role:The Sales and Marketing Systems Senior Manager at D2L will be responsible for optimizing customer lifecycle strategies and reporting, managing marketing automation initiatives, and supporting sales operations to drive revenue growth and enhance customer satisfaction.Key Responsibilities:Develop and execute lifecycle marketing campaigns to...

  • Sales and Marketing Systems Senior Manager

    1 month ago

    Kitchener, Ontario, Canada D2L Full time

    About the Role:The Sales and Marketing Systems Senior Manager at D2L will be responsible for optimizing customer lifecycle strategies and reporting, managing marketing automation initiatives, and supporting sales operations to drive revenue growth and enhance customer satisfaction.Key Responsibilities:Develop and execute lifecycle marketing campaigns to...

  • Senior Marketing Manager

    2 months ago

    Kitchener, Ontario, Canada Apollo Americ Full time

    Job Title: Senior Marketing ManagerWe are seeking a highly skilled and experienced Senior Marketing Manager to join our team at Apollo Americ. As a key member of our marketing department, you will play a crucial role in shaping the direction of our global brand and driving engagement across diverse industries.Key Responsibilities:Develop and Execute...

  • Senior Marketing Manager

    2 months ago

    Kitchener, Ontario, Canada Apollo Americ Full time

    Job Title: Senior Marketing ManagerWe are seeking a highly skilled and experienced Senior Marketing Manager to join our team at Apollo Americ. As a key member of our marketing department, you will play a crucial role in shaping the direction of our global brand and driving engagement across diverse industries.Key Responsibilities:Develop and Execute...

  • Senior Marketing Manager

    1 month ago

    Kitchener, Ontario, Canada Apollo Americ Full time

    Job Title: Senior Manager, Local MarketingDeep Trekker is a leading high-tech company with a strong presence in the local market. We are seeking a highly skilled and experienced Senior Manager, Local Marketing to join our team.About the Role:We are looking for a dynamic and innovative marketing professional to lead our local marketing efforts. The successful...

  • Senior Marketing Manager

    1 month ago

    Kitchener, Ontario, Canada Apollo Americ Full time

    Job Title: Senior Manager, Local MarketingDeep Trekker is a leading high-tech company with a strong presence in the local market. We are seeking a highly skilled and experienced Senior Manager, Local Marketing to join our team.About the Role:We are looking for a dynamic and innovative marketing professional to lead our local marketing efforts. The successful...

  • Senior Marketing Manager

    2 months ago

    Kitchener, Ontario, Canada Apollo Americ Full time

    Marketing Manager Job DescriptionDeep Trekker is a high-tech company that's growing rapidly. We're looking for a talented Marketing Manager to join our team and help us take our brand to the next level.Key Responsibilities:Develop and execute comprehensive marketing strategies to drive engagement and elevate our brand presence.Collaborate with senior...

  • Senior Marketing Manager

    2 months ago

    Kitchener, Ontario, Canada Apollo Americ Full time

    Marketing Manager Job DescriptionDeep Trekker is a high-tech company that's growing rapidly. We're looking for a talented Marketing Manager to join our team and help us take our brand to the next level.Key Responsibilities:Develop and execute comprehensive marketing strategies to drive engagement and elevate our brand presence.Collaborate with senior...

  • Senior Marketing Manager

    4 weeks ago

    Kitchener, Ontario, Canada Apollo Americ Full time

    Marketing Manager Job DescriptionDeep Trekker is a leading technology company seeking a talented Marketing Manager to drive our brand's growth and success.Key Responsibilities:Develop and execute comprehensive marketing strategies to engage our target audience and elevate our brand presence.Collaborate with senior leadership to align marketing plans with...

  • Senior Marketing Manager

    4 weeks ago

    Kitchener, Ontario, Canada Apollo Americ Full time

    Marketing Manager Job DescriptionDeep Trekker is a leading technology company seeking a talented Marketing Manager to drive our brand's growth and success.Key Responsibilities:Develop and execute comprehensive marketing strategies to engage our target audience and elevate our brand presence.Collaborate with senior leadership to align marketing plans with...

  • Senior Marketing Manager

    1 month ago

    Kitchener, Ontario, Canada Apollo Americ Full time

    Marketing Manager Job DescriptionDeep Trekker is a leading technology company seeking a talented Marketing Manager to drive our brand's growth and success.Key Responsibilities:Develop and execute comprehensive marketing strategies to engage our target audience and elevate our brand presence.Collaborate with senior leadership to align marketing plans with...

  • Senior Marketing Manager

    1 month ago

    Kitchener, Ontario, Canada Apollo Americ Full time

    Marketing Manager Job DescriptionDeep Trekker is a leading technology company seeking a talented Marketing Manager to drive our brand's growth and success.Key Responsibilities:Develop and execute comprehensive marketing strategies to engage our target audience and elevate our brand presence.Collaborate with senior leadership to align marketing plans with...

  • Senior Cybersecurity Marketing Specialist

    2 months ago

    Kitchener, Ontario, Canada QNX Software Systems Full time

    Job OverviewBlackBerry is seeking a Senior Technical Marketing Engineer to support the Technical Marketing team and wider Product Marketing Group. The objective for this role is to own and deliver the technical validation of our products & solutions while assisting the team to deliver insightful Technical Marketing Assets that strengthen our core solutions'...

  • Senior Cybersecurity Marketing Specialist

    2 months ago

    Kitchener, Ontario, Canada QNX Software Systems Full time

    Job OverviewBlackBerry is seeking a Senior Technical Marketing Engineer to support the Technical Marketing team and wider Product Marketing Group. The objective for this role is to own and deliver the technical validation of our products & solutions while assisting the team to deliver insightful Technical Marketing Assets that strengthen our core solutions'...

  • Senior Technical Marketing Engineer

    2 months ago

    Kitchener, Ontario, Canada QNX Software Systems Full time

    About the RoleWe are seeking a highly skilled Senior Technical Marketing Engineer to join our team at QNX Software Systems. As a key member of our Technical Marketing team, you will play a critical role in delivering technical validation of our products and solutions, while assisting the team in creating insightful technical marketing assets that strengthen...

  • Senior Technical Marketing Engineer

    2 months ago

    Kitchener, Ontario, Canada QNX Software Systems Full time

    About the RoleWe are seeking a highly skilled Senior Technical Marketing Engineer to join our team at QNX Software Systems. As a key member of our Technical Marketing team, you will play a critical role in delivering technical validation of our products and solutions, while assisting the team in creating insightful technical marketing assets that strengthen...

  • Senior Marketing Manager

    4 weeks ago

    Kitchener, Ontario, Canada Apollo Americ Full time

    Marketing Manager Job DescriptionDeep Trekker is a leading technology company that is growing rapidly. We're seeking a talented Marketing Manager to join our team and help shape the direction of our global brand of portable robots.The ideal candidate will have a strong background in marketing and a proven track record of developing and executing successful...