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Senior Marketing Manager
1 month ago
Deep Trekker is a leading technology company that is growing rapidly. We're seeking a talented Marketing Manager to join our team and help shape the direction of our global brand of portable robots.
The ideal candidate will have a strong background in marketing and a proven track record of developing and executing successful marketing strategies. They will be responsible for leading our marketing efforts, including creative content creation, product marketing, and brand management.
Key Responsibilities:- Develop and execute a comprehensive marketing plan that aligns with our global marketing priorities and internal stakeholders.
- Oversee the daily activities of 5+ direct reports, including Digital Strategists, Creative Producers, and other team members.
- Manage the marketing budget, including P&L tracking, to ensure efficient use of resources and maximum return on investment.
- Plan, execute, and attend marketing and trade-based events, working with team members to achieve strategic objectives.
- Ensure consistent deployment and representation of the Deep Trekker brand across all channels, partners, and assets, enhancing brand credibility and recognition.
- Collaborate with the sales team to align marketing plans with sales strategies and activities.
- Implement a KPI system to track the performance of marketing activities, making adjustments as needed to optimize results.
- Coordinate and execute product launches and enhancements in collaboration with senior management, sales, and engineering teams.
- Provide strong leadership and support to the marketing team, including participation in HR activities such as work planning, performance reviews, hiring, and termination.
- Degree in Business, Marketing, Digital Marketing Communications, or related field, or equivalent experience.
- 7+ years of experience in developing and executing brand and product marketing strategies, with a strong emphasis on creative content creation.
- In-depth understanding of marketing channels and sales funnels, with the ability to analyze data and derive actionable insights.
- Proven experience in managing the strategic evaluation and execution of marketing plans, with a keen eye for detail and a strategic mindset.
- Experience in managing relationships with external partners and agencies.
- Tactical experience in digital marketing, including web development, graphic design, SEO, and social media.
- Creative and analytical thinking skills.
- Proficiency in CMS and CRM systems.
At Deep Trekker, we value innovation, agility, and passion. If you're a motivated and creative marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity.
