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Email Marketing Specialist

2 months ago

Toronto, Ontario, Canada Power Recruitment Full time

**About Power Recruitment Inc.**

We are a leading professional staffing and recruitment firm dedicated to connecting businesses with top talent. Our mission is to empower companies to achieve success and growth by providing exceptional recruitment services.

**Job Summary**

This is a full-time remote role for an Email Marketing Specialist. The successful candidate will be responsible for implementing and managing email marketing campaigns, analyzing marketing analytics data, generating leads, and utilizing marketing automation tools.

**Key Responsibilities**

  • Develop and execute email marketing strategies to engage target audiences
  • Analyze marketing data to inform campaign optimization and lead generation
  • Utilize marketing automation tools to streamline email campaigns and improve efficiency
  • Collaborate with cross-functional teams to align marketing efforts with business objectives
  • Stay up-to-date with industry trends and best practices in email marketing and marketing automation

**Requirements**

  • Proficiency in marketing analytics and communication
  • Experience in lead generation and marketing automation
  • Knowledge of email marketing software and marketing automation tools
  • Excellent written and verbal communication skills
  • Strong attention to detail and analytical skills
  • Ability to work independently and remotely
  • Bachelor's degree in Marketing, Business, or a related field