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Swoop Airline Collaborative Travel Agent Familiarization Tour
2 months ago
Overview:
The Hamilton Halton Brant Regional Tourism Association (HHBRTA) has orchestrated a comprehensive Familiarization Tour in collaboration with Swoop Airlines and local tourism stakeholders. This initiative is designed to showcase the diverse and trade-ready experiences available in the Hamilton and Halton regions, specifically targeting retail travel agents from the Edmonton market.
Purpose:
This tour aims to enhance the visibility of our region as a desirable travel destination, leveraging Swoop Airlines' air routes to attract inbound visitors to John C. Munro International Airport (YHM). By cultivating a robust tourism demand and offering appealing products, HHBRTA is committed to establishing our area as a key hub for leisure travelers.
Key Highlights:
- Exhibiting high-impact attractions in Hamilton and the surrounding Halton Region.
- Collaborating with trade-ready tourism providers to cater to both group and individual travelers.
- Emphasizing expert-led experiences that highlight our unique location between major attractions.
- Focusing on immersive experiences that underscore the significance of each site within The Heart of Ontario.
- Demonstrating our expertise in hospitality and customer service.
- Showcasing the accessibility of our region and the travel options available through Swoop Airlines and other carriers.
- Highlighting convenient travel logistics at YHM, including transportation and rental services.
Outcomes:
- Engagement of travel agents from the Edmonton market, enhancing their knowledge of local offerings.
- Participants left with innovative product ideas and strengthened relationships with local tourism partners.
- Involvement of multiple regional tourism businesses showcasing their unique products and experiences.
- Collaboration with Destination Marketing Organizations to enhance regional visibility.
- Opportunities for networking and relationship building through curated dining experiences.
- Creation of a Travel Trade Itinerary Toolkit to facilitate ongoing partnerships.
HHBRTA expresses gratitude to all participating businesses for their enthusiasm and commitment to promoting our exceptional destination.
