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Senior Manager, Category Insights

3 months ago

Mississauga, Ontario, Canada Campbell Soup Company Full time
Position Overview:
This opportunity is available for candidates holding a Bachelor’s Degree. We are a leader in the Retail sector, dedicated to connecting individuals through the food they cherish. Our legacy, established in 1869, continues to inspire our future endeavors. We take pride in being custodians of trusted brands and nurturing a culture where diversity is celebrated and everyone feels they belong.

Role Summary:
Join our Retail Sales Function as a Senior Manager leading the Customer Insights Team. This position serves as a strategic partner across various departments, focusing on the development of category insights and best practices that foster profitable growth solutions for our customers and the company.

Key Responsibilities:
- Demonstrate functional thought leadership by effectively translating consumer needs into actionable marketing and commercial strategies.
- Collaborate in a team environment to create, assess, and enhance the annual operating plan (AOP), ensuring the consumer's voice is represented.
- Analyze secondary research materials to extract and communicate key insights relevant to the business unit.
- Influence retail partners and decision-makers to drive growth through strategic recommendations on assortment, merchandising, promotions, and pricing.
- Provide analytical support for strategic marketing initiatives.
- Develop and maintain sales performance scorecards utilizing customer-specific point of sale (POS) systems to track consumption and shopper metrics.
- Prepare insightful presentations for the Sales team to address business challenges.
- Conduct internal team meetings and engage with senior leadership to align on objectives.
- Coordinate training sessions on third-party POS systems for team members.
- Utilize JDA software to support the team with planogram designs based on strategies and customer feedback.
- Build collaborative relationships with key customer contacts to lead initiatives related to shelving, assortment, and planogram proposals.
- Manage relationships with third-party providers for planogram production.

Operational Management:
- Oversee the expense budget, including travel and third-party contracts.
- Ensure effective communication within the team.

Qualifications:
- A minimum of 8 years of experience in category management, with at least 2 years in a managerial role.
- Proven experience with a wide range of research tools and methodologies.
- Proficient in PC applications, including MS Office and Nielsen solutions.
- Strong time management and prioritization abilities.
- Excellent leadership and relationship-building skills.

Work Environment:
- Enjoy a hybrid work model that combines in-office and remote work arrangements.

Benefits:
- Competitive health, dental, and wellness benefits effective from day one.
- Commitment to inclusion and diversity at all organizational levels, essential for achieving our strategic objectives.
- Opportunity to work with iconic brands and engage in challenging projects.