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Marketing Partner Specialist

2 months ago

Montreal, Quebec, Canada Lightspeed Full time
Marketing Partner Specialist

We are seeking a skilled Marketing Partner Specialist to join our NOAM team in Montreal. As a key member of our Marketing team, you will develop and lead the strategy, creation, coordination, and execution of our channel partnership marketing programs with partners across NOAM in alignment with our marketing strategy and partner sales.

Key Responsibilities:
  • Develop scalable marketing plans to raise brand awareness and support demand generation programs for our distribution partner sales team in NOAM.
  • Collaborate with the content specialist to develop and localize partner sales enablement tools and customer-facing sales content.
  • Work cross-functionally to support partner communications, internal and external sales enablement materials.
  • Develop marketing-in-a-box campaigns to enable partners to build brand awareness around Lightspeed and its product ecosystem.
  • Collaborate with strategic partners to develop a calendar and manage co-marketing activities.
  • Track and measure the effectiveness of the partnership marketing programs.
  • Build and maintain engagement with key NOAM partners.
Requirements:
  • A passion for technology, B2B, and getting things done.
  • Comfortable working in a fast-paced and high-velocity environment.
  • Experience developing partner-facing programs, communications, and working within the channel and partner community.
  • Experience in managing multiple partners of varied sizes to build marketing programs appropriate to their goals.
  • Able to manage multiple tasks, effectively prioritize, and consistently meet objectives on time.
  • Proven capacity to excel in a fast-paced, multi-faceted, team environment.
  • Experience in collaborating, communicating, and presenting information across multiple internal and external cross-functional teams and stakeholders at all levels.
Preferred Qualifications:
  • Work experience in marketing within high-technology companies.
  • Hospitality, retail, or eCommerce B2B experience.
  • Fluent in a 2nd language: German, French, or Dutch.
  • Bachelor's degree in marketing or equivalent experience.
  • Experience working across international teams and in a multicultural environment.