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Executive Director of Digital Marketing

2 months ago

Canada Dietzel International Full time

About Dietzel International

Dietzel International is a leading hospitality recruitment agency specializing in the placement of top talent in the gaming and entertainment industry.

Job Summary

We are seeking an experienced Executive Director of Digital Marketing to join our team. As a key member of our marketing department, you will be responsible for developing and implementing strategic marketing plans to drive occupancy and revenue growth in the gaming, entertainment, hotel, and food and beverage sectors.

Key Responsibilities

  • Develop and execute comprehensive marketing strategies to enhance brand awareness and drive business growth
  • Lead a team of marketing professionals in the creation and implementation of marketing campaigns
  • Collaborate with cross-functional teams to integrate marketing efforts with sales and revenue growth initiatives
  • Monitor and analyze market trends, competitor activity, and customer behavior to inform marketing strategies
  • Manage marketing budgets and ensure effective ROI on marketing investments

Requirements

  • Minimum 6 years of experience in senior-level marketing management roles, including experience in casino marketing
  • Post-secondary degree in communications, marketing, business, or public relations
  • Proven track record of developing and executing successful marketing campaigns
  • Strong leadership and team management skills
  • Excellent communication and interpersonal skills

Preferred Qualifications

  • Experience working in a fast-paced, dynamic environment
  • Knowledge of hospitality industry trends and best practices
  • Fluency in French language (not mandatory)