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Product Marketing Specialist

2 months ago


Halifax, Nova Scotia, Canada Malibu Events Promotions Full time
Job Description

Malibu Events Promotions is seeking a highly skilled Product Marketing Coordinator to join our team. As a key member of our marketing department, you will be responsible for providing day-to-day marketing and administrative support for our Campaign Management Team.

Key Responsibilities:
  • Becoming familiar with our company's products and services.
  • Assessing, planning, and executing consumer experiential events, trade shows, and sponsorship activations to drive trial and reinforce our brand positioning.
  • Identifying key features in our products that will appeal to customers.
  • Creating campaign timelines and managing milestones to ensure timely and successful delivery.
  • Working with the marketing department to develop marketing campaigns for each product.
  • Preparing program and project-related documents such as meeting reports, meeting agendas, and other partner communications and correspondence as necessary.
  • Building and maintaining long-lasting, healthy relationships with both clients and internal team members.
  • Participating in collaborative team projects to help grow and build the program community.
Requirements:
  • Bachelor's degree in Marketing, Advertising, or a related field.
  • Prior experience working in marketing.
  • Knowledge of analytical software.
  • Excellent interpersonal and communication skills.
  • Very good workload management.
  • Proficient with Microsoft products, including Excel, Word, and PowerPoint.
  • Ability to learn new platforms.