Marketing Specialist

4 weeks ago


Halifax, Nova Scotia, Canada Marketing Guru Full time
Job Title: Marketing Specialist

We're seeking a talented Marketing Specialist to join our team at Marketing Guru. As a Marketing Specialist, you will play a key role in executing various marketing strategies and campaigns that drive brand awareness and engagement. Your primary responsibilities will include coordinating projects, managing timelines, and ensuring effective communication across departments.

Key Responsibilities:

* Assist in the development and execution of marketing campaigns, including digital marketing, social media, email marketing, and events.
* Coordinate and manage content creation for marketing materials such as brochures, newsletters, blog posts, and social media updates.
* Conduct market research to identify trends, competitive analysis, and customer preferences to inform marketing strategies.
* Support the planning and execution of events, trade shows, and promotional activities.
* Monitor and analyze campaign performance metrics to provide actionable insights and recommendations for improvement.
* Assist with the management of the marketing budget and track expenditures.
* Maintain and update the company's website and social media platforms.

Qualifications:

* Strong understanding of marketing principles and practices.
* Proficiency in digital marketing tools and platforms, including social media, email marketing, and content management systems.
* Excellent written and verbal communication skills.
* Strong organizational skills and attention to detail.

About Us:

At Marketing Guru, we're a powerhouse of creativity, innovation, and strategy designed to catapult your brand into the spotlight. Our mission is simple: help businesses thrive by telling their story in a way that grabs attention, sparks conversation, and drives results. We're a team of passionate professionals who live and breathe marketing and public relations, delivering innovative campaigns that make brands unforgettable.

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