Digital Marketing Strategist

1 month ago

Kitchener, Ontario, Canada D2L Full time
Transform the Way the World Learns

D2L is a cloud company that is revolutionizing education and building the Future of Work. We are at the heart of the largest transformation in history, and we need a Digital Marketing Strategist to help us achieve our mission.

Job Summary:

We are looking for a skilled Digital Marketing Strategist to join our team. As a key member of our Marketing team, you will be responsible for growing our digital media acquisition through SEM, display, paid social, and supporting ABM initiatives. You will work closely with internal stakeholders and manage external agencies to drive growth and deliver results through digital media.

Key Responsibilities:
  • Manage the day-to-day search marketing activities across multiple search engines, including campaign development, implementation, budget management, and performance reporting.
  • Work closely with the Marketing team members and our various business partners to gain a full understanding of the paid digital campaign requirements.
  • Work to create and move digital marketing campaigns through all areas of the project life cycle.
  • Work with our external agencies and internal teams to implement digital marketing campaigns that align with growth objectives.
  • Analyze and develop reporting programs for campaign to stakeholders.
  • Monitor and report on all paid campaign ROI and KPIs for across all marketing channels.
  • Engage in A/B testing to determine successful campaigns strategies.
What You'll Bring:
  • 2+ years of related experience in digital marketing required.
  • Ability to create positive external relationships and internal cross-functional stakeholders.
  • Strong project management experience.
  • Experience working with Google Ads, AdWords, Twitter Ads, LinkedIn Advertising, and Google Analytics.
  • Experience remarketing, low-bid campaigns, programmatic, and other advanced digital advertising tactics.
  • Experience Demandbase, or similar account-based marketing systems would be an asset.
  • Analytics experience and knowledge of Google Analytics.
  • Ability to work independently, seek information where needed, prioritize and meet deadlines.
  • Strong digital composition, verbal and collaboration skills with a data-driven mindset and ability to report on findings and offer suggestions.
  • Proven team player who is both flexible and adaptable.
  • Combination of corporate and agency work experience is preferred.
Education Requirements:
  • Degree from an accredited institution in Marketing or equivalent discipline and/or appropriate combination of experience and education.

We are committed to creating a diverse and inclusive environment. We encourage your application even if you don't believe you meet every single qualification outlined, because we love to help our people grow and develop.

We offer a range of benefits and perks, including flexible work arrangements, learning and growth opportunities, tuition reimbursement, and a competitive benefits package. If you're passionate about digital marketing and want to make a real impact, we'd love to hear from you.

  • Digital Marketing Strategist – SkillsWave

    2 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    Transform the way the world learns with D2L, a cloud company modernizing education and building the Future of Work. As a Digital Marketing Strategist, you'll drive growth through SEM, display, paid social, and ABM initiatives. Collaborate with internal stakeholders and external agencies to deliver results through digital media.Key responsibilities include...

  • Digital Marketing Strategist – SkillsWave

    2 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    Job SummaryWe are seeking a highly skilled Digital Marketing Strategist to join our team at D2L. As a key member of our marketing team, you will be responsible for developing and executing digital marketing campaigns that drive engagement, conversion, and revenue growth. If you have a passion for digital marketing and a proven track record of success, we...

  • Digital Marketing Strategist – SkillsWave

    2 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    Job SummaryWe are seeking a highly skilled Digital Marketing Strategist to join our team at D2L. As a key member of our marketing team, you will be responsible for developing and executing digital marketing campaigns that drive engagement, conversion, and revenue growth. If you have a passion for digital marketing and a proven track record of success, we...

  • Digital Marketing Strategist

    1 month ago

    Kitchener, Ontario, Canada D2L Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at D2L. As a key member of our Marketing team, you will be responsible for developing and executing digital marketing campaigns to drive growth and engagement across our customer base.Key ResponsibilitiesDevelop and implement digital marketing strategies to achieve...

  • Digital Marketing Strategist

    1 month ago

    Kitchener, Ontario, Canada D2L Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at D2L. As a key member of our Marketing team, you will be responsible for developing and executing digital marketing campaigns to drive growth and engagement across our customer base.Key ResponsibilitiesDevelop and implement digital marketing strategies to achieve...

  • Digital Marketing Strategist – SkillsWave

    3 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at SkillsWave, a cloud company transforming the way the world learns. As a key member of our Marketing team, you will be responsible for developing and executing digital marketing campaigns that drive growth and engagement.Key ResponsibilitiesManage day-to-day search...

  • Digital Marketing Strategist – SkillsWave

    3 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at SkillsWave, a cloud company transforming the way the world learns. As a key member of our Marketing team, you will be responsible for developing and executing digital marketing campaigns that drive growth and engagement.Key ResponsibilitiesManage day-to-day search...

  • Digital Marketing Strategist – SkillsWave

    6 days ago

    Kitchener, Ontario, Canada D2L Full time

    About the Role:We are seeking a highly skilled Digital Marketing Strategist to join our team at D2L. As a key member of our Marketing team, you will be responsible for developing and executing digital marketing campaigns to drive growth and engagement.Key Responsibilities:Manage day-to-day search marketing activities across multiple search engines, including...

  • Digital Marketing Strategist

    2 months ago

    Kitchener, Ontario, Canada D2L Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at D2L, a leading cloud company transforming the education sector. As a key member of our Marketing team, you will be responsible for developing and executing digital marketing campaigns to drive growth and engagement across our customer base.Key...

  • Digital Marketing Strategist

    2 months ago

    Kitchener, Ontario, Canada D2L Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at D2L, a leading cloud company transforming the education sector. As a key member of our Marketing team, you will be responsible for developing and executing digital marketing campaigns to drive growth and engagement across our customer base.Key...

  • Marketing Strategist

    2 weeks ago

    Kitchener, Ontario, Canada JobCart Inc Full time

    You must be present in Ontario to apply for this position.JobCart Inc is a leading company in the job search industry, seeking a talented and experienced Marketing Strategist to develop and implement marketing strategies to promote our brand, attract new clients, and drive revenue growth.The ideal candidate is a creative thinker, possesses strong analytical...

  • Digital Marketing Strategist – SkillsWave

    3 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    About D2LD2L is a cloud company that is revolutionizing education and transforming the way the world learns. With a singular mission to transform the way the world learns, D2L is dedicated to creating a personalized, student-centric experience that delivers improved retention, engagement, satisfaction, and results for learners of all ages.Job SummaryWe are...

  • Digital Marketing Strategist – SkillsWave

    3 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    About D2LD2L is a cloud company that is revolutionizing education and transforming the way the world learns. With a singular mission to transform the way the world learns, D2L is dedicated to creating a personalized, student-centric experience that delivers improved retention, engagement, satisfaction, and results for learners of all ages.Job SummaryWe are...

  • Digital Marketing Strategist

    1 month ago

    Kitchener, Ontario, Canada D2L Full time

    About D2LD2L is a cloud company that is revolutionizing education and transforming the way the world learns. With a singular mission to transform the way the world learns, D2L is dedicated to creating a personalized, student-centric experience that delivers improved retention, engagement, satisfaction, and results for learners of all ages.Job SummaryWe are...

  • Digital Marketing Strategist

    1 month ago

    Kitchener, Ontario, Canada D2L Full time

    About D2LD2L is a cloud company that is revolutionizing education and transforming the way the world learns. With a singular mission to transform the way the world learns, D2L is dedicated to creating a personalized, student-centric experience that delivers improved retention, engagement, satisfaction, and results for learners of all ages.Job SummaryWe are...

  • Digital Marketing Strategist

    1 month ago

    Kitchener, Ontario, Canada D2L Full time

    About D2LD2L is a cloud company that is revolutionizing education and transforming the way the world learns. With a singular mission to transform the way the world learns, D2L is dedicated to creating a personalized, student-centric experience that delivers improved retention, engagement, satisfaction, and results for learners of all ages.Job SummaryWe are...

  • Digital Marketing Strategist

    1 month ago

    Kitchener, Ontario, Canada D2L Full time

    About D2LD2L is a cloud company that is revolutionizing education and transforming the way the world learns. With a singular mission to transform the way the world learns, D2L is dedicated to creating a personalized, student-centric experience that delivers improved retention, engagement, satisfaction, and results for learners of all ages.Job SummaryWe are...

  • Digital Marketing Strategist

    2 months ago

    Kitchener, Ontario, Canada D2L Full time

    About D2LD2L is a leading cloud-based education technology company that is revolutionizing the way the world learns. With a mission to transform the way the world learns, D2L is dedicated to providing innovative solutions that enable personalized, student-centric learning experiences.Job SummaryWe are seeking a highly skilled Digital Marketing Strategist to...

  • Digital Marketing Strategist

    2 months ago

    Kitchener, Ontario, Canada D2L Full time

    About D2LD2L is a leading cloud-based education technology company that is revolutionizing the way the world learns. With a mission to transform the way the world learns, D2L is dedicated to providing innovative solutions that enable personalized, student-centric learning experiences.Job SummaryWe are seeking a highly skilled Digital Marketing Strategist to...

  • Digital Communications Strategist

    2 months ago

    Kitchener, Ontario, Canada University of Waterloo Full time

    {"Responsibilities": "Key ResponsibilitiesThe Associate Director, Digital Communications will serve as a leading expert across the University on digital marketing and communications, providing technical expertise and guidance to University stakeholders on matters related to web strategy, social media, digital accessibility, digital advertising, and digital...