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Senior Director of Product Marketing
3 months ago
About Us
Magnet Forensics is a premier provider of digital investigative software, specializing in the acquisition, analysis, and dissemination of evidence from various digital devices including computers, smartphones, tablets, and IoT devices. Our commitment to innovation empowers our clients to utilize advanced tools for safeguarding their organizations, communities, and nations.
With a client base exceeding 4,000 across more than 100 countries, our solutions are integral to the evolution of digital investigations, aiding law enforcement in combating crime, protecting assets, and ensuring national security.
Our global workforce is expanding, with offices located in key regions including Canada and the United States, as well as Singapore. At Magnet Forensics, every role contributes to making a significant impact in the world. We prioritize professional growth and development, supported by a talented and dedicated team.
Role Overview
We are seeking a driven and results-oriented Product Marketing Director to oversee our platform forensics solutions tailored for the public safety sector. Reporting directly to the Senior Vice President of Marketing, the successful candidate will be pivotal in shaping our market strategies.
Key Responsibilities:
- Develop and implement a comprehensive Go-To-Market strategy for our platform solutions, ensuring alignment with corporate goals and market needs.
- Oversee product launches and releases, applying industry best practices for effective positioning and packaging.
- Collaborate with cross-functional teams, including marketing, product management, and sales, to enhance the effectiveness of product marketing initiatives.
- Create impactful sales enablement materials.
- Craft clear and persuasive content, positioning, messaging, and value propositions that resonate with target audiences to drive demand generation.
- Promote products through various channels including campaigns and webinars.
- Continuously refine positioning to differentiate our solutions in the marketplace.
Qualifications:
- Bachelor's Degree in Business or a related discipline.
- A minimum of 5 years of senior-level product marketing experience.
- Demonstrated success in executing product launches and marketing campaigns.
- Proven experience in bringing SaaS solutions to market, with familiarity in associated best practices.
- Expertise in end-to-end product launches and ongoing marketing strategies for global B2B solutions.
- Ability to thrive in a fast-paced, high-growth environment with complex software offerings.
- Exceptional written and verbal communication skills.
- Strong organizational skills with the ability to manage multiple projects simultaneously.
- Customer-focused mindset with the capability to translate customer insights into actionable marketing strategies.
- Collaborative team player with excellent interpersonal skills.
- Willingness to travel (5-10%).
Preferred Qualifications:
- Background in law enforcement.
- Experience in digital forensics.
- Knowledge of the cybersecurity landscape.
Compensation and Benefits:
- Salary range varies based on location and relevant factors such as qualifications and experience.
Salary Range:
MIN: $140,000 - MID: $175,000 - MAX: $210,000 CAD
MIN: $160,000 - MID: $200,000 - MAX: $240,000 USD
Magnet Forensics Offers:
- Generous time-off policies.
- Competitive salary packages.
- Opportunities for community involvement.
- Recognition and reward programs.
- Employee resource groups.
- Comprehensive healthcare and retirement benefits.
Our Commitment:
We are dedicated to fostering a diverse and inclusive workforce, and this commitment is reflected in our hiring practices and company values. We encourage applications from all qualified candidates, regardless of their background.
Magnet Forensics is an Equal Opportunity Employer, considering applicants without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics, or any other legally protected status.
We strive to provide an accessible recruitment process and work environment. Accommodations are available upon request throughout the hiring process.
All employment offers are contingent upon the successful completion of a background check, conducted in accordance with applicable laws.
