Digital Experience Director

2 weeks ago


Winnipeg, Manitoba, Canada Cambrian Credit Union Full time
Director, Digital Experience

Cambrian Credit Union is seeking a dynamic and innovative leader to join our Digital Experience & Innovation team as a Director, Digital Experience. This role plays a critical part in the digital evolution of our business by leading the Digital Experience team in the design, continuous improvement, and successful adoption of our digital products and platforms that deliver an exceptional member service experience, in addition to driving increased growth and revenue generation.

Key Responsibilities:
  • Lead, develop, and manage the performance of the Digital Experience team, including oversight of the integration of digital assets across various channels (e.g., online, mobile, and in-branch).
  • Define, manage, and execute the Digital Experience team initiatives within brand experience guidelines, including all technical aspects of the digital roadmap and backlog for all member servicing digital products, including websites and both self-service and staff-driven experiences, through alignment of business objectives in partnership with Marketing and IT teams.
  • Develop and implement digital experience initiatives in support of Cambrian's strategic objectives, overall brand experience evolution, and annual business plans, in partnership with the Senior Vice-President, Digital Experience & Innovation and the Vice-President, Marketing & Brand Experience.
  • Work in collaboration with senior Sales, Marketing, Risk, and IT leaders to identify business, operational, and service delivery issues that can benefit from digital innovation, solving business and member friction through digital solutions and out-of-the-box thinking that aligns with overall brand experience standards.
  • Plan and implement initiatives that capture user feedback and/or engagement and conduct usability testing to inform product/experience design decisions, in close collaboration with the Vice-President, Marketing & Brand Experience and the Senior Digital Experience Designer.
  • Work in partnership with Marketing, Sales, and IT to ensure consistency in brand and distribution through a cohesive user experience across all digital platforms, including collaboration with Risk Management on underlying regulations and simplifying complex internal processes into intuitive, functional digital products for our staff and members.
Requirements:
  • Minimum of 5 years of experience in digital banking, product management, or UX design.
  • Bachelor's degree in Design, Computer Science, Business, or related field considered an asset.
  • Strong knowledge of Credit Union & Financial Services a strong asset.
  • Technical experience in software development and/or product design.
  • Proven track record of managing successful digital products, project management (PMP) experience considered an asset.
  • Excellent communication, collaboration, influence, and project management abilities.
  • Familiarity with the latest trends in digital technology and design.
What We Offer:
  • Extended health and dental benefit options, up to 80% employer-paid premiums dependent on which coverage level chosen.
  • Defined Contribution Pension Plan – matched at 6%.
  • Short Term Disability, Life Insurance, Long Term Disability, AD&D insurance, and EAP.
  • Customized training, career development planning, and structured onboarding.
  • Staff Banking Benefits - Employee interest rates on Credit Union personal loans, lines of credit, mortgages, and credit cards.
  • Annual Performance appraisals and merit increase reviews.


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