Senior Director of Digital Marketing Performance

5 days ago


Canada EWS Group Full time
Senior Director Digital Marketing Performance

EWS Group is seeking a seasoned digital marketing leader to drive successful client campaigns with strong ROI for both our clients and our team.

Key Responsibilities:
  • Oversee client program performance and strategy, analyzing data to maximize client and Enspire's return on investment.
  • Lead the paid advertising and SEO teams to develop and execute digital marketing strategies that drive results.
  • Manage the workforce, including hiring, developing, and retaining a successful team.
  • Develop and implement product performance management strategies to drive growth and profitability.
  • Oversee key vendor relationships to ensure performance and value exchange.
Requirements:
  • 10+ years of experience leading digital marketing optimization and campaign management teams.
  • Expertise in paid search, social, display, SEO, copywriting, and digital marketing analytics.
  • Strong leadership and communication skills, with the ability to report on digital marketing KPIs.
  • Experience with proprietary bid management systems and digital marketing tools.
  • BA/BS degree or MBA preferred.

EWS Group is a digital marketing agency that provides innovative solutions to franchise, multilocation, and enterprise businesses. We offer a full suite of digital marketing services and apply them based on the unique needs of our clients.



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