Director, Digital Marketing

About Achievers

The "Achievers Employee Experience Platform" empowers employees to recognize each other in real time and aligns them to the values and goals of the company. With almost 4 million global users, the Employee Experience Platform enables employees in over 170 countries. Visit us at www.achievers.com to learn more, and check out our platform in action here. Join us in our mission to Change the Way the World Works

Our commitment to you:

At Achievers, we hire you for you because we value the unique perspective and individuality that each person brings to our team. We are committed to creating an inclusive, diverse, and equitable workplace where you belong, and your contributions are celebrated. You'll have the opportunity to collaborate with a diverse group of colleagues who appreciate your strengths and are excited to learn from your experiences.

Achievers is seeking an experienced and dynamic Director of Digital Marketing to join our team and take the lead in driving revenue through high-impact demand generation, web marketing, account-based marketing, and cross-functional delivery initiatives. In this pivotal role, you will be responsible for shaping the digital marketing strategy, optimizing the customer journey, and delivering measurable results that accelerate business growth.

As a marketing leader at Achievers, you'll bring your deep expertise in digital trends, data-driven decision-making, and innovative approaches to lead a talented team. You'll have the opportunity to guide your team to success by identifying emerging trends, knowing when to pivot based on market changes, and empowering your team to execute with excellence. This role is ideal for someone who thrives in a fast-paced, growth-oriented environment and is passionate about driving results through cutting-edge marketing techniques.

In this leadership role, a Director of Digital Marketing will be expected to wear many hats: strategist, data analyst, team leader, and cross-functional collaborator. The goal is to drive impactful and sustainable growth through digital channels while also providing the vision, expertise, and leadership to push the company's marketing efforts forward.

What you'll do:

Leadership & Team Management:

- Lead high-performing, cross-functional teams focused on demand generation, ABM, content creation, web optimization, and delivery.
- Cultivate a culture of innovation, skill development, and problem-solving to tackle complex marketing challenges.
- Inspire and motivate team members to achieve measurable OKRs aligned with global business goals.

Strategic Initiatives:

- Drive revenue growth through targeted digital marketing strategies that deliver measurable impact.
- Collaborate with sales, product marketing, and other teams to ensure alignment with overall GTM strategy and brand positioning.

Operational Excellence:

- Oversee the execution and optimization of digital marketing campaigns, ensuring continuous improvement and alignment with business objectives.
- Maintain operational efficiency across marketing processes, from lead generation to campaign delivery.

Collaboration & Cross-Functional Coordination:

- Partner with Sales, Sales Development, and Strategic Alliances to build and accelerate the revenue pipeline.
- Collaborate closely with the CMO and other marketing leaders to drive high-priority initiatives with a high level of autonomy and strategic insight.

What we're looking for:

- 8+ years of experience in digital marketing, with at least 4 years leading multidisciplinary marketing teams.
- Proven success in leading demand generation, web marketing, and account-based marketing strategies.
- Strong experience in building and scaling digital marketing teams, with a track record of developing high-performing teams, fostering collaboration, and leading leaders.
- Demonstrated success in driving measurable growth, optimizing marketing funnels, and aligning marketing efforts with sales and revenue targets.
- B2B marketing experience is required, particularly in tech, SaaS, or enterprise solutions.
- Knowledge and experience with a range of marketing technologies, e.g., automation platforms, intent-based engines.
- Strong strategic thinking and problem-solving skills; proactive and results-oriented.
- Excellent communication and interpersonal skills.
- Ability to work effectively in a fast-paced, dynamic environment.
- Analytical mindset with the ability to interpret data and make informed decisions.
- Bachelor's degree in Business, Management, or a related field (Master's preferred).

Why you'll love working at Achievers:

We are passionate about disruptive technology that's rooted in science, research, and data.

We understand the value of employee success in the workplace and have been recognized in numerous publications for our contributions to HR, for technical excellence, and for our outstanding workplace culture

We foster an environment of connection, security, and community. You'll feel at home, without reservation.

We believe in moving quickly, failing fast, and adapting to change.

We enjoy coming to work every day because we believe in our product and love our culture.

We're committed to achieving excellence in everything we do.

Benefits & Perks for permanent full-time employees:

- Competitive Pay
- Parental Leave Top-up
- Health Benefits and Life Insurance Coverage Upon Your First Day
- RRSP Matching
- Flexible Vacation
- Employee and Family Assistance Program
- Full access to the LinkedIn Learning Library
- Internal Mentorship Program
- Employee-Led Employee Resource Groups
- A beautiful office space located in Liberty Village, Toronto
- Participation in our Points-based Employee Recognition Program
- Opportunities for professional development and career growth

Our work environment:

Achievers is a hybrid-first company located at 99 Atlantic Ave in Liberty Village, Toronto. Our hybrid work experience is designed to cultivate an engaging employee experience, where pioneering research intersects with cutting-edge technology. We strongly believe that collocating teams increases the chance to innovate together, foster passive learning, create spontaneous connections, and promote better communication.

Achievers does not offer employment to prospects without first ensuring that qualified candidates speak directly with the hiring manager and a member of our HR team. All qualification will be done face-to-face, whether that is in person or over Zoom. Achievers does not send out offers of employment without meeting candidates and does not offer employment via text. If you are requested for any personal information via text and/or without having met a member of our hiring team in person, please disregard.

Our employees are a diverse and inclusive team of passionate, hardworking individuals. Achievers is committed to creating an environment where our employees can do the best work of their lives. We encourage all qualified candidates to apply to join our A-Player family. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Achievers is an equal opportunity employer. We encourage applications from candidates of all backgrounds and experiences.

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