Digital Marketing

Job Summary:

The Elite Job is seeking a highly skilled Digital Marketing & Web Analyst with expertise in Google Analytics 4 (GA4) and Google Tag Manager (GTM) to join our dynamic marketing team. The ideal candidate will play a critical role in driving data-driven marketing strategies, optimizing online campaigns, and providing actionable insights to enhance the digital footprint of our organization. This is a hands‑on position for an analytical thinker who thrives on transforming complex data into clear, actionable insights to support business growth.

Key Responsibilities:

- Implement, manage, and maintain GA4 and Google Tag Manager setups across multiple websites and digital platforms.

- Monitor, track, and report on website traffic, user behavior, conversion funnels, and campaign performance.

- Analyze digital marketing campaigns (paid, organic, social, email) to provide insights on ROI, engagement, and optimization opportunities.

- Develop dashboards and custom reports to track KPIs and present data to internal stakeholders.

- Collaborate with marketing, content, and development teams to ensure proper tagging, tracking, and accurate data collection.

- Conduct A/B testing, CRO (Conversion Rate Optimization), and performance analysis for website and campaign improvements.

- Stay updated with the latest trends and updates in digital analytics, GA4, GTM, and SEO/SEM best practices.

- Identify opportunities to automate reporting, streamline workflows, and improve data accuracy.

Required Skills and Qualifications:

- Strong proficiency in Google Analytics 4 (GA4), Google Tag Manager, and related analytics tools.

- Experience with marketing platforms such as Google Ads, Facebook Ads, HubSpot, or similar.

- Advanced skills in Excel, Google Data Studio, or BI reporting tools.

- Solid understanding of web technologies, HTML, CSS, and JavaScript for tagging and tracking purposes.

- Knowledge of SEO, SEM, PPC, and digital marketing principles.

- Strong analytical skills with the ability to interpret complex data and provide actionable recommendations.

- Excellent communication skills, both written and verbal, with the ability to present insights to non‑technical stakeholders.

Experience:

- 3–5 years of experience in digital marketing analytics, web analytics, or a related role.

- Proven track record of implementing GA4 and GTM in multi‑domain environments.

- Experience in e‑commerce, SaaS, or digital marketing agencies is highly preferred.

Working Hours:

- Full‑time position.

- Flexible working hours with remote work options available.

- Occasional collaboration across different time zones may be required.

Knowledge, Skills, and Abilities:

- Strong problem‑solving and critical thinking capabilities.

- Attention to detail and high level of accuracy in data analysis.

- Ability to manage multiple projects and deadlines simultaneously.

- Strong curiosity to explore trends, user behavior, and business opportunities.

- Self‑motivated, proactive, and a team player with a growth mindset.

Benefits:

- Competitive salary and performance‑based incentives.

- Flexible remote working options.

- Professional development opportunities and access to analytics certifications.

- Health insurance and wellness programs.

- Supportive, innovative, and collaborative company culture.

Why Join The Elite Job:

At The Elite Job, we believe in empowering our team with the tools, training, and freedom to make an impact. You will work alongside a passionate team of digital marketing professionals, gain exposure to cutting‑edge analytics technologies, and have the opportunity to influence strategic business decisions. If you thrive in a fast‑paced, data‑driven environment and are looking to grow your career, this is the perfect opportunity for you.

How to Apply:

Interested candidates are invited to submit their resume and a cover letter highlighting relevant experience and achievements to us with the subject line:Application – Digital Marketing & Web Analyst (GA4 & GTM)

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