Senior Global Brand Manager

3 weeks ago

Vancouver, British Columbia, Canada Arc'teryx Limited Full time
Department: Brand Marketing

Reports to: Director, Global Brand Management

Location: North Vancouver, B.C.

Your Opportunity at ARC'TERYX:

As the Senior Global Brand Manager at Arc'teryx, you will drive the brand's positioning across our Snow, Trail and Climb activity categories, ensuring focus and forward-thinking market strategies. You'll contribute to the global brand strategy, manage the product storytelling calendar and create clear GTM strategies and briefs for key products.

You are a strategic thinker and skilled relationship builder, working with partners across the global business from commercial, retail, design, product and brand marketing to bring the vision of the brand to life.

Above all, you are deeply connected to the mountain community, understanding every nuance of the outdoor industry – events, athlete mindsets, industry professionals, brand and product. This role will be responsible for leading a future team of activity-focused brand managers, while maintaining ownership over one category, Snow, Trail or Climb.

This role can be hired remote and will require regular travel into the North Vancouver headquarters. Business operations occur on Pacific time zone.

Meet Your Future Team:

The Brand Marketing team is the direct connection between the guest and the Arc'teryx brand through content and experience. We work in lockstep with our Regional Brand Marketing, Creative, Communications, Sports Marketing, Community, and Operational Teams, as well as our Partners and Agencies to create experiences and tell stories that are relevant, thought-provoking and true to who we are.

If you were in the Senior Global Brand Manager role now, here are some of the core activities you would be doing:

1. Leading the development of the global GTM strategy, seasonal brand objectives and key product story briefs.
2. Supporting the development of the global brand objectives and strategy and ensuring they are integrated across the business.
3. Owning the strategic focuses and roadmap across all activity categories with a specific focus on one category, Snow, Trail or Climb.
4. Influencing the direction of the brand within Ski/Snowboard, Trail and Climb across the organization, working in lockstep with design and product merchandising to drive growth within the category.
5. Leading integration of the global brand strategy across global and regional marketing channels and partners, including but not limited to: brand narrative, sports marketing, partnerships, public relations, events and community.
6. Fostering close collaboration with the product design team and regularly attending design meetings and insights sessions.
7. Leveraging consumer insights, market trends and competitive analysis to inform and drive strategic decisions.
8. Cultivating and maintaining relationships with key industry leaders and external partners to maximize influence and collaboration.
9. Representing the brand at industry events and distilling information and trends to share back across the business.
10. Travelling to global markets on a quarterly basis to ensure global perspective and strategic alignment across regions.
11. Owning contracts and relationships related to our global pro-industry partnerships (temporary).
12. Coaching and mentoring team members within the brand function to elevate their brand knowledge.

Here are some of the things you could be working on in the future:

1. Leading a high-performance team of Brand Managers to support category specific positioning and projects.
2. Leading a global endemic partnerships strategy and team.
3. Evolving and owning an endemic strategy focused on key mountain markets.
4. Rising as a leader across the organization, using your endemic voice to ensure long term authenticity in the business.

Are you our next Senior Global Brand Manager?

1. You have a bachelor's degree in marketing, advertising, communications or a related field.
2. You have 8+ years of relevant experience within a global organization and a deep understanding of brand and product marketing in the outdoor industry.
3. You have a proven track record of building successful strategic marketing plans within brand and/or product marketing.
4. You are a good communicator and have experience in brand storytelling.
5. You are authentically connected to and acutely aware of the outdoor industry, technical outdoor product, and are connected to the culture of outdoor sport, specifically within Ski/Snowboard, Trail or Climb.
6. You are a relationship builder and people connector – you have proven experience working and connecting with people from the outdoor industry across the globe.
7. You have an entrepreneurial mindset – you enjoy thinking outside the box and search for solutions or improvement to any situation.
8. You have strong awareness of the Arc'teryx brand, product and consumer.
9. You remain highly flexible and creative when faced with ambiguity.
10. Your passion for work is paralleled by your passion for getting outside.

$125,000 - $156,000 a year
A reasonable estimate of the pay range is CAD$125,000 - CAD$156,000 at the time of this posting. Within the range, individual pay is determined by factors such as job-related skills, relevant experience, education and/or training. The upper end of the range is typically reserved for candidates with demonstrated expertise that is above job requirements or who bring exceptional directly transferable experience.
Please note that the range details above reflect the base pay only and does not include our competitive bonus program and benefits that we offer.

Equal Opportunity

Arc'teryx is committed to actively creating and fostering a culture of inclusivity where voices are heard, people are seen, and values are respected. We care about the uniqueness of our applicants, employees, and guests, and we do so in a safe space fueled by curiosity and acceptance.

Creating an inclusive workplace is connected to our core value Do Right while also having the added benefit of helping make our business better. We believe inclusion helps us to create a healthier, happier workplace, drive creativity and innovation, and reflect the communities where we operate.

All applicants, employees, and guests can expect equality of opportunity and fair treatment in alignment with our values.

Leave it Better

We believe that the mountains transform us, that how we adventure matters, and that there's always a better way.

Join us in creating positive change in ourselves, our communities, and the world.

Live it. Get out there - the mountains make us better.

Disruptive evolution. In pursuit of better. Always.

Commit. We set bold objectives and see them through.

#J-18808-Ljbffr

  • Senior Global Brand Manager

    5 days ago

    Vancouver, British Columbia, Canada Arc'teryx Limited Full time

    Department: Brand MarketingReports to: Director, Global Brand ManagementLocation: North Vancouver, B.C.Your Opportunity at ARC'TERYX:As the Senior Global Brand Manager at Arc'teryx, you will drive the brand's positioning across our Snow, Trail and Climb activity categories, ensuring focus and forward-thinking market strategies. You'll contribute to the...

  • Senior Global Brand Manager

    20 hours ago

    Vancouver, British Columbia, Canada Arc'teryx Equipment Full time

    Get AI-powered advice on this job and more exclusive features.This range is provided by Arc'teryx Equipment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay rangeCA$125,000.00/yr - CA$156,000.00/yrDepartment: Brand MarketingReports to: Director, Global Brand ManagementYour Opportunity at...

  • Senior Global Brand Strategist

    2 days ago

    Vancouver, British Columbia, Canada Arc'teryx Limited Full time

    Arc'teryx Limited is committed to creating and fostering a culture of inclusivity where voices are heard, people are seen, and values are respected. We care about the uniqueness of our applicants, employees, and guests, and we do so in a safe space fueled by curiosity and acceptance.About the RoleWe are seeking a Senior Global Brand Manager to lead the...

  • Global Brand Marketing Manager

    5 days ago

    Vancouver, British Columbia, Canada Arc'teryx Limited Full time

    Role OverviewThe Senior Global Brand Manager will drive the brand's positioning across our Snow, Trail and Climb activity categories, ensuring focus and forward-thinking market strategies.This role requires a strategic thinker and skilled relationship builder who can work with partners across the global business to bring the vision of the brand to life.

  • Global Brand Lead

    16 hours ago

    Vancouver, British Columbia, Canada Arc'teryx Equipment Full time

    Job DescriptionThe Senior Global Brand Manager at Arc'teryx Equipment will drive the brand's positioning across our Snow, Trail and Climb activity categories, ensuring focus and forward-thinking market strategies. You'll contribute to the global brand strategy, manage the product storytelling calendar and create clear GTM strategies and briefs for key...

  • Global Brand Positioning Director

    2 days ago

    Vancouver, British Columbia, Canada Arc'teryx Limited Full time

    We believe that the mountains transform us, that how we adventure matters, and that there's always a better way. At Arc'teryx Limited, we are passionate about creating positive change in ourselves, our communities, and the world.About the JobWe are seeking a Senior Global Brand Manager to join our team and lead the development of the global GTM strategy,...

  • Senior Manager, Brand Storytelling

    2 days ago

    Vancouver, British Columbia, Canada Lululemon Athletica Full time

    Lululemon OverviewWe're a consumer-focused global brand that prioritizes innovation, stores, and people. Our goal is to create a healthier, thriving future through positive change and connections with every community. We're committed to providing exceptional guest experiences in all retail locations.About This PositionThe Senior Director, North America...

  • Senior Global Brand Strategist

    4 days ago

    Vancouver, British Columbia, Canada Arc'teryx Limited Full time

    Job ResponsibilitiesLead the development of the global GTM strategy, seasonal brand objectives and key product story briefs.SUPPORT THE DEVELOPMENT OF THE GLOBAL BRAND OBJECTIVES AND STRATEGY AND ENSURE THEY ARE INTEGRATED ACROSS THE BUSINESS.Owning the strategic focuses and roadmap across all activity categories with a specific focus on one category, Snow,...

  • Global Operations Specialist

    3 days ago

    Vancouver, British Columbia, Canada Lululemon Athletica Full time

    Job DescriptionThis role is responsible for successful operations, optimization, and efficiency of the global Internal Use Product (IUP) program. Key responsibilities include driving the end-to-end CDS process, identifying gaps, consulting on strategy, creating and managing Brand Marketing sample ordering, and providing expertise related to general sample...

  • Senior Brand Manager

    7 days ago

    Vancouver, British Columbia, Canada Jagger Full time

    We are seeking a Senior Brand Manager to lead our brand development efforts at Jagger. As a key member of our marketing team, you will be responsible for creating and executing brand strategies that drive business growth and customer engagement.About JaggerJagger is a leading provider of innovative solutions in the CPG industry. We are committed to...

  • Senior Brand Manager

    4 days ago

    Vancouver, British Columbia, Canada Jagger Full time

    Jagger is looking for a talented Senior Brand Manager to join our marketing team. As a key member of our team, you will be responsible for developing and executing marketing strategies to drive business growth and enhance brand awareness.You will work closely with our sales team to develop targeted marketing campaigns and provide educational content to...

  • Senior Project Manager, Brand

    2 days ago

    Vancouver, British Columbia, Canada Arc'teryx Full time

    Department : Brand Marketing Reports to :Senior Manager, Brand Operations Location: North Vancouver, Your Opportunity at ARC'TERYX :As the Senior Project Manager, Brand, you will be responsible for managing Brand projects from brief through to delivery. You will work with the Senior Manager, Brand Operations and your project management/operations partners...

  • Senior Project Manager, Brand

    3 weeks ago

    Vancouver, British Columbia, Canada Arc'teryx Limited Full time

    Department: Brand MarketingReports to:Senior Manager, Brand OperationsLocation: North Vancouver, B.C.Your Opportunity at ARC'TERYX:As the Senior Project Manager, Brand, you will be responsible for managing Brand projects from brief through to delivery. You will work with the Senior Manager, Brand Operations and your project management/operations partners to...

  • Senior Brand Manager

    6 days ago

    Vancouver, British Columbia, Canada Cypress Mountain Full time

    We're seeking a strategic marketing leader to drive growth and innovation at Cypress Mountain. As the Sales and Marketing Head, you'll oversee brand integrity, drive campaigns, and enhance our resort's presence and revenue.Main Responsibilities:Develop and execute comprehensive marketing strategies that align with business objectives.Lead and manage the...

  • Brand Marketing Leader

    2 days ago

    Vancouver, British Columbia, Canada Arc'teryx Limited Full time

    The Brand Marketing Team at Arc'teryx Limited is responsible for connecting the guest with the Arc'teryx brand through content and experience. As a Senior Global Brand Manager, you will drive the brand's positioning across our Snow, Trail and Climb activity categories.Key ResponsibilitiesLead the development of the global GTM strategy, seasonal brand...

  • Senior Campaign Manager

    4 weeks ago

    Vancouver, British Columbia, Canada Insight Global Full time

    This range is provided by Insight Global. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay rangeCA$74,000.00/yr - CA$85,000.00/yrDay-to-DayInsight Global is looking for a Senior Campaign Manager to join our client in the digital marketing space on a full-time permanent basis. In the role, you'll...

  • Senior Brand Marketing Manager

    17 hours ago

    Vancouver, British Columbia, Canada Lululemon Athletica Full time

    About This RoleThis is an exciting opportunity to join Lululemon Athletica's North America Brand Marketing team as a Senior Manager, Brand Marketing. As a key member of our marketing organization, you will play a crucial role in developing and executing strategies for key campaigns with key partners to drive growth for the North American business and build...

  • Brand Strategist Director

    4 days ago

    Vancouver, British Columbia, Canada brand for you Full time

    At Brand For You, we're dedicated to delivering exceptional branding solutions and digital marketing services. As our Chief Sales Officer, you'll lead sales operations, management, training, and team management to drive revenue growth and achieve sales targets.Key ResponsibilitiesDevelop and implement sales strategies to drive business growthManage and train...

  • Senior Manager, North America Brand Marketing

    1 day ago

    Vancouver, British Columbia, Canada Lululemon Athletica Full time

    Senior Manager, North America Brand Marketinglululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to...

  • Senior Manager, North America Brand Marketing

    1 day ago

    Vancouver, British Columbia, Canada Lululemon Athletica Full time

    Senior Manager, North America Brand MarketingBusiness Unit: Store Support Centre (SSC)Time Type: Full-timeDescription & Requirementswho we arelululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and...