District Event Marketing Manager

Compensation: $96,500.00/year

Job Description

Meet Leaf Home. We turn complex home improvement projects and endless to-dos into achievements. With more than 50% of homeowners worried about the cost and effort of home maintenance, we deliver remarkable, end-to-end experiences. And get the job done right, at every step. Bringing innovative products, the best people, and the highest standards to every project.

Trusted by more than 1 million homeowners across the US and Canada, we are America’s largest direct-to-consumer full-service provider of branded home services and products. Our products, including the patented LeafFilter gutter protection system, have earned numerous awards and recognition from Good Housekeeping, Qualified Remodeler, Angi, Consumer Reports, This Old House, and other consumer review platforms.

We are powered by extraordinary people. Our innovative products and reliable services are delivered with convenience, excellence, and quality through 250+ regional sales and installation offices and comprehensive field support offices in New York and Hudson, Ohio. We’re proud to say we’ve been consistently named one of the fastest-growing private companies by Inc. 5000 and recognized as a top employer nationally. The benefits of working at Leaf Home are wide-ranging and include:

1. Industry-best compensation packages
2. Retirement Savings Plan
3. Paid time off including paid parental leave
4. Individualized career development programs
5. Childcare assistance
6. Employee assistance programs, including legal, financial planning, and counseling
7. Employee discount marketplace
8. Employee Resource Groups such as VetConnect, DEI Committee, Women’s Committee

Position Summary:

The District Event Marketing Manager is responsible for recruiting, hiring, training, developing, and managing a team of Event Marketers to build brand awareness and generate sales leads throughout their designated district. In addition, they are responsible for sourcing Direct-to-Consumer events, managing budgets, resources planning, staff schedules and successful event execution.

Essential Duties and Responsibilities:

1. Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow up.
2. Identify, schedule, and plan event calendar for team of Event Marketers in assigned district.
3. Responsibility for budgeting and staffing for identified local events.
4. Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads.
5. Manage event marketing material and equipment set up and tear down.
6. Collaborate with the local Operation and Installation Managers to grow brand presence within the local market.
7. Recruit, hire, train and develop Event Marketers and create accountability through established Event Marketer goals and KPIs.
8. Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization.
9. Track and report event metrics to evaluate performance and ROI of events.
10. Perform other duties as assigned by supervisor.

Experience and Minimum Qualifications:

1. Bachelor’s Degree preferred, or equivalent combination of education, training, and experience.
2. 2+ years in a managerial position.
3. Strong recruiting and training skills.
4. Experience with large scale budgeting and planning.
5. Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball”.
6. Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “today not tomorrow” mentality.
7. Apply active listening skills through the ability to comprehend information presented and respond thoughtfully.
8. Detail-oriented and can focus on the task at hand, no matter how minute, by finding the most efficient and effective pathway to completion.
9. Excellent verbal and written communication skills are required for communicating with internal and external parties in a manner that is both articulate and professional.
10. Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.
11. Ability to provide timely and empathetic help through in-person, phone, email, and social media avenues that keeps the co-worker or customer’s needs at the forefront of every interaction.
12. Ability to communicate effectively, to recognize, understand, and manage one’s own emotions as well as others, and foster positive working relationships across all levels of the organization.
13. Holding oneself responsible and being self-driven in accomplishing business goals, adhering to policies and being responsible for one’s own actions, performance, and decisions.
14. Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access).
15. Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

Preferred Knowledge, Skills, Abilities or Certifications:

1. Experience in lead generation and/or experimental marketing.
2. Previous management position(s) in Direct-to Consumer marketing.

Travel Requirements:

25%-50% domestic travel required.

Overtime/Additional Hours Requirements:

Additional Hours May Be Required (Exempt Positions).

Physical Requirements:

Indoor work in a climate-controlled environment. Medium work. Exerting up to 50 pounds of force occasionally, and/or up to 30 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects.

Diversity and Inclusion Statement:

Leaf Home Solutions is committed to creating a diverse environment and is proud to be an equal opportunity employer. We strive to create an environment that embraces differences and fosters inclusion.

Equal Opportunity Statement:

Leaf Home Solutions will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from being able to perform the essential functions of the job and cannot be reasonably accommodated in full compliance with the law).

#J-18808-Ljbffr