Brand Manager

6 months ago

Mississauga, Canada Campbell Soup Company Full time

Since 1869 we've connected people through food they love. Our history was created by remarkable people, ideas, and innovations. It serves as inspiration and foundation for our future success. We’re proud to be stewards of amazing brands that people trust. We foster a culture of belonging where people come first, and diversity is embraced. And we live our values, always, while setting the highest standards for performance.

Here, you will make a difference every day. You will be part of a dynamic, collaborative, and competitive team. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Brand Manager - Marketing Contract

At Campbell Company of Canada, we believe in searching for the best and the brightest professionals at every level and in every specialty who live into our values. The 5 C’s of Campbell - Care, Character, Collaboration, Competitiveness, Creativity - demonstrate the best of who we are today and who we aspire to be. Living our values will foster an inclusive, high-performance culture. Our employees act with intention, lead with integrity, and are truly passionate about what they do to bring our purpose to life _Connecting People Through Food They Love._

We have an exciting opportunity in our Marketing Function. This role is based out of our Mississauga Head Office location (60% in-office, 40% remote).

General Summary

Leading iconic national brands, identifying consumer and customer insights to develop and execute marketing strategies that will achieve Net Sales and share targets and set the brand path for future success.

Primary Responsibilities:
Business Management
- Manages brand business, continually analyzing business performance to drive insights and actions to inform demand, brand strategies and contingency plans to achieve financial and marketplace targets
- Responsible for key elements of the Integrated Business Planning Process, including ownership of demand forecast, consumption review and opportunity/risk summary
- Owns brand Advertising &Communication (A&C) budget including recommendations for spend or redirection, forecasting spend, evaluating estimates, and actualizing spend via Purchase Order (PO) and invoice management systems
- Leads the launch and execution of key projects that deliver brand strategies and annual operating plan (AOP)

Integrated Marketing Communications (IMC)
- Responsible for the development and communication of IMC brief, securing alignment from Director of Marketing and agency partners (Creative, Media, Shopper, Public Relations, etc )
- Leads the IMC process to ensure key milestones are met, including feedback management, while fostering a collaborative relationship with agency partners
- Develops and shares recommendations (on brand positioning, creative, activations) with the Director/Vice President of marketing and agency partners
- Executes marketing activations with excellence in conjunction with cross-functional teams
- Assesses the impacts of marketing initiatives on brand health and business results with the support of Marketing Communications, Shopper Marketing and Insights, with focus on providing recommendations to increase effectiveness
- Identifies business or brand research/insights needs and authors insights briefs to develop learning plan

Innovation
- Leverages consumer, brand and business insights to develop brand innovation strategy and related product opportunities
- Collaborates with Research & Development (R&D), US and Insights to generate concepts that fill 1-3-year innovation pipeline, ensuring sufficiency
- Builds and presents business cases, gaining stakeholder alignment through internal stage gate process
- Leads and actively collaborates with the cross-functional team during product development and commercialization to champion consumer needs and remove project barriers
- Tracks in-year innovation performance adjusting strategy/tactics as needed to achieve targets

Strategic Brand Planning
- Owns development of brand situation assessment, 3-year strategy and annual operating plan, gaining leadership buy-in
- Curates data to identify market opportunities/issues to drive insights to inform the strategic brand plans and actions required to achieve business goals
- Builds relationships across functions and cross-border (US) to drive greater productivity and synergy across strategic plans

Team Engagement
- Contributes to building inclusive and diverse team
- Engages in team and organization activities
- Coach/mentor new hires/Assistant Brand Managers

COMPLEXITY & SCOPE
- Deliver net sales ($80-$200M) share and profit targets
- Leads and inspires cross functional teams internally (Insights, R&D, Supply, Finance, Sales) and externally (Agency Partners) to deliver best in class brand strategies and plans to achieve targets.
- Drives alignment with key marketing decision makers (Director of Marketing, Vice President of Marketing as needed)
- Works directly w

  • Brand Ambassador

    6 days ago

    Mississauga, Canada Bond Brand Loyalty Inc Full time

    Take a moment to ask yourself this: Do you love meeting and connecting with new people? Are you looking for an opportunity to work in a fast-paced environment? Yes? Good. This could be a great opportunity for you. And us! At Bond, we are dedicated to helping global brands achieve customer-centric growth. We build customized loyalty marketing and human...

  • Brand Manager

    5 days ago

    Mississauga, Canada The Crump Group Inc. Full time

    **Job Title** - Brand Manager **Department**: - Marketing **Years of experience** - 3-5 yrs. **Position Type**: - Full Time-Permanent The Crump Group Inc., a large & rapidly growing pet food manufacturer based in Mississauga Ontario is seeking a dynamic, results oriented Brand Manager. This is an exciting opportunity to: - Work in a category that is...

  • Brand Manager

    1 week ago

    Mississauga, Canada The Crump Group Inc. Full time

    **Job Title** - Brand Manager **Department**: - Marketing **Years of experience** - 3-5 yrs. **Position Type**: - Full Time-Permanent The Crump Group Inc., a large & rapidly growing pet food manufacturer based in Mississauga Ontario is seeking a dynamic, results oriented Brand Manager. This is an exciting opportunity to: - Work in a category that is...

  • Brand Manager

    6 days ago

    Mississauga, Canada The Crump Group Inc. Full time

    **Job Title** - Brand Manager **Department**: - Marketing **Years of experience** - 3-5 yrs. **Position Type**: - Full Time-Permanent The Crump Group Inc., a large & rapidly growing pet food manufacturer based in Mississauga Ontario is seeking a dynamic, results oriented Brand Manager. This is an exciting opportunity to: - Work in a category that is...

  • Brand Manager

    5 months ago

    Mississauga, Canada Snaplii Full time

    **About Snaplii** Snaplii is a leading Digital Wallet platform that has redefined the way Users and Merchants engage for more efficient communication. Our platform offers value-added features, including secure credit card payments, a curated list of favourite merchants, cash-back card options, data-driven marketing solutions, and a thriving gift card...

  • Brand Manager

    7 months ago

    Mississauga, Canada Conagra Brands Canada Inc. Full time

    Conagra Brands is one of North America's leading branded food companies. We have a rich heritage of making great food, and a team that’s passionate about innovation and growth. Conagra offers choices for every occasion through iconic brands, such as Hunts, Aylmer, Marie Callender's, Healthy Choice, Slim Jim, VH Sauces, Pogo and Vlasic, and emerging brands,...

  • Brand Manager

    7 months ago

    Mississauga, Canada CONAGRA Full time

    Conagra Brands is one of North America's leading branded food companies. We have a rich heritage of making great food, and a team that’s passionate about innovation and growth. Conagra offers choices for every occasion through iconic brands, such as Hunts, Aylmer, Marie Callender's®, Healthy Choice®, Slim Jim®, VH Sauces, Pogo and Vlasic®, and emerging...

  • Brand Manager

    4 months ago

    Mississauga, Canada General Mills Full time

    **Job Description**: **Overview** Ready for a truly differential General Management experience, working on the only $1B market outside of the US? Set winning growth strategies, be fully accountable for the P&L, lead cross-functional teams, with significant leadership & US exposure? In this role, you will drive demand on a top General Mills Canada brands....

  • Brand Manager

    4 months ago

    Mississauga, Canada General Mills Canada Full time

    Overview Ready for a truly differential General Management experience, working on the only $1B market outside of the US? Set winning growth strategies, be fully accountable for the P&L, lead cross-functional teams, with significant leadership & US exposure? In this role, you will drive demand on a top General Mills Canada brands. You will orchestrate across...

  • Senior Category Manager

    11 hours ago

    Mississauga, Ontario, Canada Brand Momentum Full time

    Job DescriptionWe are seeking a highly skilled Senior Category Manager to join our team at Brand Momentum.Job Summary:The Senior Category Manager will be responsible for providing in-depth analysis of the Diaper, Training Pant, Youth Pant, and Baby Wipes category opportunities for LCL/SDM with the intent to grow the BCC category and K-C brands.Main...

  • Account Manager

    10 hours ago

    Mississauga, Ontario, Canada Brand Momentum Full time

    About Brand MomentumWe are a strong and growing business, making investments to accelerate growth and win with the Canadian consumer. Our teams are empowered to drive brand vision and strategy with P&L ownership and direct accountability to the Canadian business.Job Description:OverviewThe Account Manager will leverage the brands, resources, and...

  • Account Manager- Shopper Marketing

    2 months ago

    Mississauga, Canada Brand Momentum Full time

    p>Job Summary:We are seeking a dynamic and experienced Shopper Marketing Account Manager with a strong background in Retail Media Networks (RMNs) and Retailer Agnostic Media Platforms (RAMPs). This role will be responsible for developing and executing high-impact shopper marketing strategies within key retailer networks, delivering measurable growth for our...

  • Brand Manager

    3 days ago

    Mississauga, Canada Mattel Full time

    Company Description **CREATIVITY IS OUR SUPERPOWER.** It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up...

  • Manager, Brand

    4 weeks ago

    Mississauga, Canada WK Kellogg Co Full time

    At WK Kellogg Co, we exist to create joy and connection to inspire Gr-r-reat days. We believe that doing good is always good for business and we have stood for this since Kellogg Company was founded more than 118 years ago. We are passionate about doing our part to make nutritious foods, create social connectivity and respect natural resources. Together,...

  • Brand Manager

    7 months ago

    Mississauga, Canada Edgewell Personal Care Brands Full time

    Edgewell is a global team of over 6,000 visionaries, doers and makers. Our secret is people, and we have an inspiring and collaborative global force of them. Our portfolio of over 25 brands touches lives in more than 50 countries by making useful things joyful. Together, we reimagine good mornings and endless summers, strive for more sustainable ways to...

  • Brand Manager

    7 months ago

    Mississauga, Canada Rexall Pharmacy Group ULC Full time

    **The Role**: Brand Manager - **One (1)** position overseeing Front Store and Loyalty & **One (1)** position overseeing HR, Social Responsibility and Pharmacy = **Two (2) Open Roles** At Rexall, we are community difference makers. We are leaders in health and wellness and a talent destination for over 7000+ Rexall team members. Together, we are defining...

  • Brand Manager

    6 days ago

    Mississauga, Canada Edgewell Personal Care Brands Full time

    Edgewell is a global team of over 6,000 visionaries, doers and makers. Our secret is people, and we have an inspiring and collaborative global force of them. Our portfolio of over 25 brands touches lives in more than 50 countries by making useful things joyful. Together, we reimagine good mornings and endless summers, strive for more sustainable ways to...

  • Global Brand Manager

    2 months ago

    Mississauga, Canada Zenduit Inc Full time

    **Job Information**: Job Type - Full time City - Mississauga (Matheson / East Rathwood) State/Province - Ontario Country - Canada Zip/Postal Code - L4W Date Opened - 11/19/2024 Industry - Marketing **Job Title: Global Brand Manager**: Onsite | Toronto, GTA Reports To: Chief Executive Officer **About Zenduit**: Zenduit is an innovative SaaS company...

  • Business Development Manager

    1 month ago

    Mississauga, Ontario, Canada Brand Momentum Full time

    Company OverviewBrand Momentum is a leading recruitment agency providing top talent to businesses across various industries. We are dedicated to helping our clients achieve their goals by finding the best candidates for their positions.Job SummaryWe are currently seeking an experienced Business Development Manager - Category Expert to join our team. This...

  • Marketing Manager

    6 months ago

    Mississauga, Canada Brand Felt Group Full time

    **WHO WE ARE** As a fourth-generation family business, Brand has a long history of good product because of good people.With an integrated manufacturing process and partnerships built on trust, we serve the evolving needs of engineers and technicians with high-performance felts and technical material tailored to do more. We operate five connected businesses...