Regional Marketing Manager
2 weeks ago
**Responsibilities**:
- Take direction and feedback effectively from the President/CEO as well as Marketing Director and other internal departments
- Lead regional advertising strategies and marketing activities with a high level of professionalism
- Create, build, and foster relationships with Franchise Partners in Eastern Canada
- Manage a budget and develop strategic regional marketing plans for all Eastern Canada markets in consultation with internal and external stakeholders
- Work in conjunction with the marketing team to execute details for all regional campaigns, including grand openings and anniversaries, as well as ongoing local store marketing (LSM)
- Have a strong understanding of the media buying process for print, digital, radio and be able to evaluate the value of community/corporate sponsorships
- Brief graphic designers and production suppliers with pertinent campaign details for all regional marketing initiatives in the Eastern Canada
- Have excellent time management skills and be a self-motivated individual (evening and weekend work may be required on occasion)
- Participate in brainstorm meetings with key stakeholders at Booster Juice to help design regional programs which hit key marketing objectives for the year
- Be a creative problem solver with strong attention to detail
- Support with the development and execution of national promotional campaigns
- Have excellent leadership and time management skills
- Travel on occasion to meet with Franchise Partners and execute grand openings and regional marketing plans (only when required - 5%)
**Qualifications**:
- Bachelor's degree or equivalent experience in Marketing, Advertising and/or Communications
- 2+ years’ experience in marketing or equivalent field
- Ability to multi-task
- Demonstrate strong verbal, written, and organizational skills
- This role will be based in our Mississauga office
Location: 165 Matheson Boulevard East, Mississauga, Ontario L4Z 3K2
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