Analyst-distribution - Distribution Strategy

5 months ago


Calgary, Canada WestJet Full time

**Please note**:
This is a hybrid remote work position in Calgary Alberta and requires in-person collaboration at the WestJet Campus (22 Aerial Place NE) a minimum of 3 days per week. This provides flexibility the remaining 40% of the work week. This hybrid work plan allows for critically important learning, collaboration and networking with our colleagues. Specific days in the office are agreed upon by the team.

**Overview of role**:
The Distribution Analyst role at WestJet blends planning, data analysis, creative thinking, technology, and managerial reporting. We are seeking a dynamic collaborator who is comfortable working across the entire scope of our distribution department, including metas, GDS, and OTA site displays. This position supports decision-making processes by providing market insights, financial modeling, and cross-functional collaboration to create and capture value for WestJet through optimized distribution decisions. In support of WestJet’s global initiatives, the Strategy Analyst will leverage a deep understanding of indirect distribution channels and how content impacts success.

**Key deliverables include**:

- **Industry and Competitive Analysis**: Promote proactive analysis, insights, and recommendations to steer performance adjustments favorable to WestJet by analyzing market trends and the competitive landscape to inform distribution strategies.
- **Risk and Opportunity Identification**: Identify risks and opportunities related to distribution initiatives and recommend actions for improvement.
- **Presentation**: Draft stimulus plans complimented with the analytics, forecasting, and cost modeling that complement our business objectives
- **Channel Optimization**: Develop and implement initiatives to optimize channel margin by improving revenue and/or reducing the cost of sale.
- **Channel Design and Implementation**: Oversee the design, development, implementation, testing, and validation of changes to indirect booking channels.
- **Project Coordination**: Collaborate with internal teams (e.g., marketing, sales, IT) to align distribution strategies with overall business goals.
- **Regular Reporting**: Establish regular reporting including POS (point of sale), sales channel, and overall cost of sale performance.
- **Budgeting and Forecasting**:Support the review and presentation of monthly revenue and performance variances.
- **Cross functional Collaboration**: Collaborate with internal teams, including revenue management, IT, sales, and marketing, to ensure cohesive strategies and seamless integration of distribution technologies.
- **Education and qualifications**:

- Bachelor's Degree in Business, Statistics, or Economics is preferred.
- Minimum 4 years in an Analyst type role with a solid understanding of business processes and commercial partnership framework, preferably in an airline environment.
- Understanding of airline fares, rules, taxes, surcharges, and pricing components is an asset.
- Knowledge of Distribution Strategy, airline/travel vendors, and third-party distribution models is an asset.
- Experience managing/ implementing products or initiatives.
- Strong data and analytical skills with a track record of providing strategic recommendations.
- High-level strategic thinking and problem-solving skills; ability to convert big ideas into reality.
- Proficiency in data visualization tools such as Tableau or Power BI.
- Excellent communication and presentation skills to bridge the gap between technical and non-technical audiences.
- Strong quantitative and research skills with proven data interpretation capabilities.
- Intense attention to detail and quality control with a strong work ethic.
- Passion for knowledge sharing, learning, and teamwork.
- Excellent planning, organizational, and time-management skills.
- Ability to work independently, exercise sound judgment, and manage multiple projects concurrently.
- Effective collaboration skills with diverse groups.
- Proficiency in MS Office: Outlook, Word, Excel.
- Proven ability to manage projects and implement change efficiently.

**The benefits of being a WestJetter**:
WestJet provides all WestJetters with a competitive total rewards package. On top of that, we offer:

- A fun and friendly culture with colleagues who work together to win
- Travel privileges for you and your family, effective from your start date
- Savings and Benefit programs that are flexible to meet your specific needs

**About WestJet Group of Companies**

Together with WestJet's regional airline, WestJet Encore, we offer scheduled service to more than 100 destinations in North America, Central America, the Caribbean and Europe and to more than 175 destinations in over 20 countries through our airline partnerships.

**Our Safety Promise**

At WestJet, the safety and security of our people and our guests is a core value and at the heart of what we do. As safety and security is a shared responsibility, it is expected that you will use safe work p


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