Marketing Coordinator

2 weeks ago


Greater Toronto Area, Canada Owl Practice Full time

Marketing Coordinator

Location: Toronto, Ontario (+ telecommuting)

Compensation: full-time employment; commensurate with experience

Timing: as soon as possible
- ________________________________

Overview:
Working closely with our marketing and growth team, the Marketing Coordinator will be responsible for three key areas:
1) Schedule, implement, and manage all social media posts

3) Website optimization

Our core business growth is accelerating and our brand is very strong, and we need a creative and driven person to join our team to extend our success into new areas.

Your responsibilities:

- Oversee social media accounts' design (e.g. Facebook, Twitter, LinkedIn, etc)
- Optimize our website content for SEO and customer acquisition
- Oversee the editorial calendar and coordinate with other content creators to amplify new assets
- Create and implement social media strategies that align with business goals
- Perform market analysis and research on latest trends
- Preparing marketing reports by collecting, analyzing, and summarizing marketing and sales data
- Report monthly on content performance and other SEO-related metrics
- Execute keyword research, both for the blog and other content projects
- Develop asset templates and design standards to enhance our product marketing content across multiple platforms
- Uphold our brand, voice and editorial standards and ensure that we are always creating content that raises the bar

**Requirements**:
You have:

- Experience reviewing and implementing social media posts (Facebook, LinkedIn, Twitter)
- Experience in Wordpress (Elementor)
- Experience in HubSpot
- Experience in Adobe Creative Suite, including Photoshop, Illustrator and InDesign
- Experience with multimedia content creation (video, audio) a plus
- Knowledge in the principles and current best practices of SEO
- Demonstrated experience analyzing content performance and executing on content optimization strategies
- Strong typography skills with understanding of composition and color
- Strong copywriter with the ability to capture tone and self-edit

You are:

- A post-secondary degree graduate
- Driven, hard-working, and a great problem solver
- Known for writing well and communicating concisely
- Analytical and adept at generating insight from data
- Entrepreneurial and enterprising by nature
- An interesting and engaging individual that others want to connect with

Most importantly, you are a doer You’re able to sift through details quickly to make intelligent, well-informed decisions for the betterment of our customers with ease. You excel in a fast-paced, agile environment where critical thinking and strong problem-solving skills are required.
- Include your LinkedIn profile.
- Feel free to share your work, if you have a blog you’ve worked on that you can show us we’d love to see it

If you’re looking for a hands-on opportunity to work with a talented team in a fast-paced startup environment, Owl may just be for you

Thanks for looking. We look forward to hearing from you

**Salary**: $35,000.00-$60,000.00 per year

Additional pay:

- Bonus pay

**Benefits**:

- Casual dress
- Company events
- Dental care
- Extended health care
- Flextime
- Paid time off
- Vision care
- Work from home

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Ontario: reliably commute or plan to relocate before starting work (required)

**Experience**:

- Social media management: 1 year (preferred)
- HubSpot: 1 year (preferred)
- WordPress: 1 year (preferred)


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