Product Marketing Manager

3 weeks ago


Dartmouth, Canada LC Brothers Trade Inc Full time

**Product Marketing Manager (NOC 11202)**
LC Brothers Trade Inc.

Full-time/35 hours per week, Permanent
$49,200 per annual

Halifax, NS

**THE COMPANY**

LC Brothers Trade Inc., is an international trading company offers a wild range of seafood packaging solutions. Since established, the company has been providing quality and affordable packing solutions to Nova Scotian seafood retailers and exporters from handling and loading of product to final crate packing and palletizing.

**THE OPPORTUNITY**

To fuel the company’s expansion, drive customer engagement and market success, we are seeking an experienced and dynamic Product Marketing Manager. As part of our marketing team, this role will be responsible for managing, promoting and driving adoption of key product features. The Product Marketing Manager will be closely engaging with our customers and internal operations team to continuously refine and improve the customer experience with LC
Brothers’ products.

**KEY ACCOUNTABILITIES**
- Assess characteristics of LC Brothers’ products and customers to determine marketing and advertising needs of the company
- Tailor and execute marketing plans to drive awareness, adoption and upsell to new products
- Work with operations team, sales and marketing to build the right experience for different customers, driving improvements in customer acquisition, engagement and retention
- Bringing awareness to LC Brothers’ products through marketing content such as social media, online advertisements and blogs
- Overseeing the creation and distribution of direct and digital marketing campaigns for key products

**REQUIRED EDUCATION, SKILLS AND QUALIFICATIONS**
- Bachelor’s degree in Marketing, Business Administration or other related field of study
- 3-5 years of experience in marketing is required; Past experience as Product Marketing

Manager or Marketing Project Manager would be a strong asset
- Foundational marketing and campaign management experience is required
- Project management skills
- Excellent organizational and communication skills
- Ability to analyze relevant information and make informed decisions
- Ability to prioritize tasks and responsibilities across projects
- A moderate amount of travel within the province is required

**Job Types**: Full-time, Permanent

**Salary**: From $49,200.00 per year

**Benefits**:

- Casual dress
- Paid time off

Flexible Language Requirement:

- French not required

Schedule:

- 8 hour shift

Supplemental pay types:

- Overtime pay

Ability to commute/relocate:

- Dartmouth, NS: reliably commute or plan to relocate before starting work (required)

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- Marketing: 3 years (preferred)

Work Location: One location

Expected start date: 2023-09-01


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