Marketing Manager

3 weeks ago

Brampton, Canada Lucid Corp. Full time

About the job:
**KEY RESPONSIBILITIES**:

- Manage and coordinate a variety of marketing events and conferences, industry association memberships, sales enablement materials and insights development.
- Work closely with account executives to build and manage account-based marketing campaigns and initiatives with target account list of major accounts.
- Develop and manage marketing programs and initiatives targeted at chosen market segments to increase market recognition
- Manage external agencies/vendors, and other services to help marketing projects come to fruition.
- Implement industry marketing strategy and competitive intelligence practices including planning, researching and project management to achieve successful outcomes.
- Manage and track marketing budget investment
- Measure the impact of campaigns using both qualitative and quantitative metrics.
- Provide recommendations to company leadership, exhibit self-initiative, positive team attitude, technical quality and creativity, and ability to successfully juggle multiple deadline-driven initiatives and other tasks. Showcase flexibility in changing priorities

**REQUIREMENTS**:

- Bachelor’s degree in Marketing, Communication, Business, or related field from an accredited college or university or demonstrated equivalent. Advanced degree (e.g. Masters/MBA) a plus.
- 5-7 years of experience including working and managing agencies, food and light manufacturing experience strongly preferred and must have a passion for the environment and sustainability
- Experience with strategy and tactical execution of virtual and in-person events, campaigns, initiatives, content development
- Digital marketing and copy writing experience an asset
- A self-starter who can coordinate and manage multiple projects with mínimal supervision.
- Have the ability to adjust to change and refocus on priorities based on company direction.
- Have agility in changing priorities; work under quick deadlines and manage challenges and obstacles in a constructive manner.
- Effective communication skills (written, oral, & presentation)
- Strong project management skills in order to juggle multiple tasks with differing deadlines.
- Elevate challenges issues to management appropriately. Provide insights and input on processes and decisions. Incorporate feedback into future performance and be self-aware of opportunities for growth
- Extensive experience with MS Office
- Experience with graphics, Adobe Creative Suite, and SharePoint
- Meticulous attention to quality and detail.
- Positive, professional and team-oriented attitude.
- Some business travel may be required for on-site conference support

**Salary**: $80,000.00-$90,000.00 per year

**Benefits**:

- Company events
- Dental care
- Extended health care
- On-site parking
- Paid time off
- Vision care

Schedule:

- Monday to Friday

Supplemental pay types:

- Bonus pay

Ability to commute/relocate:

- Brampton, ON L6T 1G8: reliably commute or plan to relocate before starting work (required)

**Experience**:

- Marketing: 5 years (preferred)
- Digital Marketing: 2 years (preferred)
- Copy Writing: 2 years (preferred)

Work Location: In person

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