Marketing Specialist

3 weeks ago

Saskatoon, Canada Federated Co-operatives Limited Full time

**Who we are**:
**What you’ll do**:
You will support the Independent Fuel Brands Manager with leading the mid to long-term Independent Fuel Brands and marketing strategy for FCL and the CRS. You will plan, develop, implement, manage, and coordinate marketing efforts and play a critical role in ensuring that the independent fuel marketing program delivers on projects and initiatives that drive business performance.
- You will co-ordinate the development of a 52-week Independent Fuel Brands integrated marketing calendar reflecting FCL’s independent sales promotions intended for retail adoption to drive revenue, market share, and margin increases.
- You will ensure plans are coordinated and aligned with consumer-focused marketing initiatives by using all available data sources then measuring and analyzing results and working to continuously improve effectiveness.
- You will communicate digital marketing projects to independent dealers, FCL Marketing teams, FCL Zones, third-party vendors, and local co-ops to execute centrally planned promotions efficiently and effectively.
- You will create and review benchmarks for marketing projects and branding strategies on a continual basis.
- You will facilitate the development, coordination, and implementation of various marketing projects and campaigns in other areas of FCL Marketing.

**Why it matters**:
We help local Co-ops grow and thrive by offering a range of professional services, including marketing, market research, information technology, human resources, accounting, risk management, and business development.

**Who you are**:
You are looking for a career in Sales & Marketing and:

- You have a bachelor’s degree in Marketing, Communications, Public Relations, or a relevant area.
- You have a minimum of 3-6 years of relevant retail marketing, public relations, or communications experience. (a combination of relevant education and experience may be considered)
- You’re familiar with Retail marketing from within the Co-operative Retailing System.
- You’re honest and trustworthy, are results-oriented, and strive to be the best in what you do.
- You believe in collaboration, building relationships, and value the perspectives of others.

Our Team Members receive competitive salaries, short-term incentives, a comprehensive benefits package, and an employer-contributed pension plan. We encourage our Team Members to take advantage of learning opportunities, to grow and develop, and to foster a culture of teamwork and innovation.

Please note you may be required to undergo a background check in accordance with FCL policies. FCLLP

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