Communications and Design Strategist
3 weeks ago
Staff - Non Union
Job Category
M&P - AAPS
Job Profile
AAPS Salaried - Information Services, Level B
Job Title
Communications and Design Strategist
Department
Communication Management | Communications | Faculty of Arts
Compensation Range
$5,906.25 - $8,508.42 CAD Monthly
The Compensation Range is the span between the minimum and maximum base salary for a position. The midpoint of the range is approximately halfway between the minimum and the maximum and represents an employee that possesses full job knowledge, qualifications and experience for the position. In the normal course, employees will be hired, transferred or promoted between the minimum and midpoint of the salary range for a job.
Posting End Date
August 3, 2023
Note: Applications will be accepted until 11:59 PM on the day prior to the Posting End Date above.
Job End Date
Sept 6, 2026
At UBC, we believe that attracting and sustaining a diverse workforce is key to the successful pursuit of excellence in research, innovation, and learning for all faculty, staff and students. Our commitment to employment equity helps achieve inclusion and fairness, brings rich diversity to UBC as a workplace, and creates the necessary conditions for a rewarding career.
Job Description Summary
Develops, leads and implements communication and marketing design, projects, and activities to promote the value of the Faculty of Arts. Participates in an integrated and coordinated approach to developing communications strategies and policies.
Organizational Status
Reports to the Director, Communications and works collaboratively within the Arts Communications team, the Arts Communications Network, and Arts ISIT. Maintains strong working relationships with Arts staff, and with campus-wide service providers and other campus communicators.
Work Performed
1. Plans and implements well-coordinated, effective communication and marketing plans and vehicles for Arts including the Dean s Office and units across the faculty. Drafts strategies and policies to ensure alignment on internal and external communication and marketing guidelines, shares best practices, and maintains UBC brand standards.
2. Responsible for researching, writing, editing, and curating content and preparing communication plans, advertising copy, reports, articles, announcements, scripts and remarks and news releases. Consults with content providers and units within the faculty on messages, audience, delivery and best practices for internal and external communications. Determines the appropriate communication channel and distribution of messages.
3. Generates campaigns, public relations, and marketing activities designed to raise the profile of the Faculty of Arts to faculty, students, researchers and community. Identifies and coordinates opportunities with other campus communicators to cross-promote the faculty effectively across campus.
4. Promotes Arts programming and events in support of the faculty s strategic vision and objectives.
5. Designs and produces effective and visually appealing communications and promotional materials and digital assets to support the needs of clients in units across the faculty. Materials include digital and physical signage, newsletters, presentations, campaign materials, promotional products, and exhibition collateral. Coordinates photo and video shoots as needed at unit locations and other sites. Works with external vendors where needed to produce materials. Produces video clips, takes photographs and utilizes various media platforms to promote and market the faculty s programs, services and collections. Ensures communication and marketing materials are compliant and align with the UBC brand.
6. Solicits, curates, and develops internal communication stories for distribution to Arts employees through newsletters, events, and the Intranet. Supports various internal communication goals and priorities.
7. Curates, creates, and implements a range of digital communication tactics to support the faculty s various digital channels including digital signage, websites and social media channels. Provides training for new Arts staff where needed on best practices around social media and web content management.
8. Develops, analyzes, and shares communication and marketing metrics with the team and others. Creates infographics and other visual aids to amplify data-driven stories and case studies. Works collaboratively with other campus analysts where needed.
9. Participates in regular editorial team meetings. Liaises where needed with UBC Brand and Marketing, Media Relations and other campus communicators.
10. Represents the Arts Communications team on various committees and via opportunities that require/request Arts representation.
11. Cultivates strong relationships with internal clients and helps maintain the reputation of the Arts Communications team through professionalism and positive contributions in meetings, both within the faculty and on campus.
12. P
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