Sem/seo Specialist

3 weeks ago

Barrie, Canada Excalibur Water Systems Inc. Full time

Excalibur Water Systems is a leading Canadian manufacturer of water treatment and purification equipment for global residential, commercial, and industrial markets. We strive to create new, cutting-edge products for our customers, constantly pushing the limits on water treatment technology.

Focus will be on the following areas:
**Keyword Research**:

- Identify the most relevant and popular keywords and phrases potential visitors are searching for.
- Understand the audience's search intent using tools to analyze keyword difficulty and search volume.

**Competitor Analysis**:

- Analyze competitors' SEO/SEM strategies to help us identify new opportunities and areas for improvement.

**Paid Advertising**:

- Create and manage ad campaigns, monitor ad performance, and analyze data to ensure campaign effectiveness and identify areas for improvement.

**Off-Page SEO**:

- Acquire high-quality backlinks from reputable and relevant sources.
- Acquire backlinks from Excalibur Dealers where possible.
- Keep track of backlinks to make sure they are always credible and not spammy.

**On-Page SEO**:

- Provide ideas for unique and helpful content incorporating targeted keywords to optimize and better align our web pages to user search intent.
- Ensure website content is relevant and addresses visitors' questions and needs. Monitor to notify when content refreshes are needed to ensure content remains relevant and useful.

**Local SEO**:

- Assist dealers in SEO optimizing their websites for local search results.
- Assist in content optimization on our satellite websites to target local search results more effectively.

**Skills**:

- 2+ years of experience in an SEO/SEM marketing role preferred.
- Strong oral and written communication skills.
- Strong analytical skills to derive conclusions from data and make recommendations.
- High level of organization and ability to multitask.
- Team player who works well with others but can also work independently.

**Qualifications**
- University/College graduate in Marketing, Business, Communications, or related field
- Proficiency in Microsoft Office 365 Suite (Outlook, Excel, Word)
- Experience with Google Ads & SEMrush is a plus

**Job Types**: Full-time, Permanent

Pay: $50,000.00-$62,000.00 per year

**Benefits**:

- Dental care
- Extended health care

Schedule:

- 8 hour shift
- Monday to Friday

Ability to commute/relocate:

- Barrie, ON L4N 8W8: reliably commute or plan to relocate before starting work (required)

Work Location: In person

  • PPC Manager

    2 weeks ago

    Barrie, Canada Freeigi Solution Full time

    We are looking for a PPC (Pay Per Click) Manager to run PPC campaigns and monitor paid search budgets. In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO.) You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the...

  • Digital Marketing Specialist

    2 months ago

    Barrie, Canada Think Forward Media Full time

    **Main Duties & Responsibilities**: **Key Responsibilities**: - Develop, implement, and manage marketing campaigns that promote the products and services of our company on Facebook and Google. - Conduct keyword research and web statistics reporting. - Implement and analyze performance metrics to enhance the website's SEO ranking. - Produce compelling and...

  • Digital Marketing Assistant

    2 months ago

    Barrie, Canada Excalibur Water Systems Inc. Full time

    **Digital Marketing Assistant** **About Us**: Excalibur Water Systems is a leading Canadian manufacturer of water treatment and purification equipment for global residential and commercial/industrial markets. We always strive to create new, cutting-edge products for our customers, constantly pushing the limits on water treatment technology. We are looking...

  • Digital Marketing Specialist

    3 weeks ago

    Barrie, Canada Auto+ Performance Full time

    Do you have a very energetic and creative side? Do you enjoy all things cars and automotive? Are you looking for a career of excitement, growth, and great leadership? If you answered YES to one, any, or all the above, let’s absolutely connect! The digital marketing specialist position will be responsible for the creation, retention, performance, and...

  • Digital Services Team Lead

    2 weeks ago

    Barrie, Canada Napoleon Products Full time

    Job Details Description Napoleon leads the way with innovative engineering, advanced manufacturing techniques, unsurpassed customer service and remarkable product quality. Our award-winning products offer a best-in-class experience for all customers’ home comfort needs. While we are proudly Canadian, Napoleon is also fortunate to operate on a world-side...

  • Specialist, Site Production

    2 months ago

    Barrie, Canada CONSUMER & SMBMARCHÉ CONSOMMATEUR & PME Full time

    **Req Id**:411802 At The Source, we believe that the right tech makes all the difference and exist to help Canadians discover the endless possibilities of tech. We carry the latest tech, offer advice across all categories and networks, and put our customers first to ensure they find the right tech for them. Every day our Associates across the country help...

  • Digital Merchandiser

    4 weeks ago

    Barrie, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination. Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    5 days ago

    Barrie, Ontario, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to 'create fun' for kids of all ages by building impactful brands through innovation, creativity, and imagination.Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDSTM,...

  • Digital Merchandiser

    4 weeks ago

    Barrie, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination.Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    4 weeks ago

    Barrie, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination. Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    4 weeks ago

    barrie, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination.Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    4 weeks ago

    Barrie, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination.Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    3 weeks ago

    Barrie, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination.Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    3 weeks ago

    Barrie, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination.Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    3 weeks ago

    Barrie, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination. Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    4 weeks ago

    Barrie, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination.Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    3 weeks ago

    Barrie, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination.Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    4 weeks ago

    Barrie, ON, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination.Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    2 weeks ago

    Barrie, ON, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination.Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...

  • Digital Merchandiser

    4 weeks ago

    Barrie, ON, Canada Funrise Full time

    For over 30 years, Funrise has been a global innovator and industry leader in the design, manufacturing, and distribution of toys worldwide. Our mission is to ‘create fun’ for kids of all ages by building impactful brands through innovation, creativity, and imagination.Our portfolio consists of internal brands, including BFF BRIGHT FAIRY FRIENDS™,...