Marketing Data and Automation Specialist

3 weeks ago


SaintHubert, Canada Techo-Bloc Full time

Company Description

At Techo-Bloc, we aren’t just paving patios - we’re paving the way for great careers Founded on a culture of innovation, we manufacture landscaping products focused on design, durability, and flair. Our growing team is seeking passionate people, ready to make an impact.

**Why join Techo-Bloc?**

Techo-Bloc offers its valued employees a competitive salary and a comprehensive benefits package. Here are a few of our perks:

- Leaders who are invested in your success;
- Inhouse Leadership development and personalized coaching program;
- Free access to a virtual family doctor through virtual care;
- Hybrid work model;
- Have a dynamic job and evolving career path;
- RRSP with employer contribution;
- Develop your skills and grow;
- Barbecues and Christmas parties;
- Generous bonus program;
- Considerable referral bonuses;
- Employee discounts on Techo-Bloc’s products;
- Employee Assistance Program (EAP available 24/7);
- English and French language courses available (if it’s a work requirement).

**Job Description**:
Key Responsibilities:
1. Data Analysis and Insights:

- Conduct thorough analysis of marketing data to uncover trends, patterns, and actionable insights.
- Provide data-driven recommendations to optimize marketing campaigns and strategies.

2. Customer Segmentation:

- Develop and implement customer segmentation strategies based on data analysis.
- Collaborate with marketing teams to create targeted campaigns tailored to different customer segments.

3. Marketing Automation Management:

- Oversee the implementation and management of marketing automation platforms.

4. Personalized Campaigns:

- Work closely with the Creative and Communications teams to develop personalized and impactful marketing campaigns.
- Utilize marketing automation tools to deliver personalized content to specific audience segments.

5. Behavioral Analysis:

- Analyze customer behavior across various channels and touchpoints.
- Implement automated responses based on customer interactions to enhance engagement and conversion rates.

6. Reporting and Analytics:

- Generate regular reports on key marketing performance metrics.
- Monitor and analyze the effectiveness of marketing automation efforts and provide actionable insights.

7. A/B Testing:

- Plan and execute A/B tests to optimize marketing elements and automation workflows.
- Use test results to refine and improve the overall effectiveness of marketing strategies.

8. Data Quality Assurance:

- Ensure the accuracy and completeness of customer data within the marketing automation system.
- Implement and maintain data quality standards to support effective marketing initiatives.

**Qualifications**:
You Are:

- Bachelor's degree in Marketing, Business, Data Science or a related field.
- Proven experience in marketing data analysis and marketing automation
- Experienced with HubSpot, Microsoft Dynamics or similar marketing automation platform
- Proficient in data analysis tools such as Excel, SQL, or business intelligence platforms.
- 5+ years of experience in marketing automation & lead nurturing
- Data-driven, have strong analytic skills
- Strong debugging skills to identify deliverability issues and correct them
- Self-organized & detail-oriented
- Creative, passionate and problem-solving focused mind
- Excellent communication skills with the ability to translate data insights into actionable strategies.
- Knowledge of hardscaping products or related industries is a plus.
- Have basic web development skills such as HTML, CSS, JavaScript, etc. is a plus

Additional Information
- We thank all applicants for their interest; however, only those under consideration will be contacted._



  • Saint-Hubert, Canada Alterfina Full time

    The organizationAt Groupe Alesco, we put our expertise at people's service by accompanying them on their financial journey. Born of the union of fast-growing business units, our mission is to ensure our customers' peace of mind by offering them alternative financial solutions.We aim to accompany our customers from one stage of their financial journey to the...

  • Data Analyst

    4 days ago


    Saint-Hubert, Canada Techo-Bloc Full time

    Company Description At Techo-Bloc, we aren’t just paving patios - we’re paving the way for great careers! Founded on a culture of innovation, we manufacture landscaping products focused on design, durability and flair. Our growing team is seeking passionate people, ready to make an impact. Intrigued? Come grow with us. **Why Work for Us** Techo Bloc...


  • Saint-Laurent, Canada Excelitas Technologies Full time

    ENABLE your future through light. Excelitas is a global technology leader with more than 7,500 employees, focused on delivering market-driven solutions to fulfill the illumination, optical, detection and imaging needs of OEMs and end-users across the biomedical, semiconductor, industrial, consumer products, scientific, security, defense and aerospace...


  • Saint-Jean-sur-Richelieu, Quebec, Canada Method Recruiting, a 3x Inc. 5000 company Full time

    Job DescriptionWe are seeking a skilled Data Insights Specialist to join our team at Method Recruiting, a 3x Inc. 5000 company.About the RoleAs a Data Insights Specialist, you will be responsible for leveraging data infrastructure and AI-enhanced analytical capabilities to drive efficiency, uncover insights, and empower decision-making across teams.You will...


  • Saint-Jean-sur-Richelieu, Quebec, Canada Alterfina Full time

    The organizationAt Groupe Alesco, we put our expertise at people's service by accompanying them on their financial journey. Born of the union of fast-growing business units, our mission is to ensure our customers' peace of mind by offering them alternative financial solutions.We aim to accompany our customers from one stage of their financial journey to the...


  • Saint-Hyacinthe, Canada Semex Full time

    **Automation Specialist** **Research and** **Innovation** - Permanent Full-time, Saint-Hyacinthe Semex is a dynamic global organization that is committed to developing and delivering innovative genetic solutions. We believe that people truly are the cornerstone of our success, and that our employees are our most important asset. - We are currently seeking...


  • Saint-Laurent, Canada ABB Full time

    **Marketing Specialist - Events & Exhibitions**: **At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. Write the next chapter of your ABB...


  • Saint-Bruno-de-Montarville, Canada ISAAC Instruments Full time

    Company Description ISAAC partners with North American fleets to provide a user-friendly solution that simplifies trucking. Focused 100% on the trucking industry, we help carriers overcome challenges, while boosting driver happiness. With proven system reliability and system integration capabilities driven by our open platform, our solution helps your...

  • Sales Specialist

    2 weeks ago


    Saint-Hubert, Canada ABB Full time

    **Sales Specialist**: **Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking...


  • Saint-Gabriel-de-Valcartier, Quebec, Canada BGIS Full time

    The selected candidate must be able to obtain a reliability and secret clearance from the federal government. Who We Are  BGIS is a leading provider of customized facility management and real estate services. With our combined team of over 6, 500 globally, we relentlessly focus on enabling innovation through the services we deliver, while actively...

  • ERP Specialist

    4 weeks ago


    Saint-Laurent, Canada Nature's Touch Inc. Full time

    **Who We Are** Nature's Touch is one of the largest suppliers of private-label frozen fruit in the retail market. We offer a comprehensive range of products and support multiple private-label programs alongside our own brands. As one of the world's largest fruit buyers, we experience consistent growth in this dynamic and expanding category. At our core, we...

  • Pricing Specialist

    4 days ago


    Saint-Laurent, Canada Humanify Full time

    Humanify is glad to help one of the most important International company who design, manufacture and market networking, connectivity, cable products and solutions for industrial automation, smart buildings and broadcast markets. They are looking for a Pricing Specialist. **Job Summary** The Pricing Specialist will provide direct support in the structuring...


  • Saint-Jean-sur-Richelieu, Quebec, Canada ABB Schweiz AG Full time

    Marketing SpecialistAt ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. Write the next chapter of your ABB story.This position reports...


  • Saint John, New Brunswick, Canada BTG Group Full time

    About the RoleWe are seeking an Industrial Automation Engineer to join our team as an Advanced Process Control Specialist. In this role, you will be responsible for working with our clients to design, configure, and implement advanced process control solutions that meet their specific needs.Your primary responsibility will be to participate in APC projects...

  • Marketing Associate

    3 weeks ago


    Saint John, Canada Revitalize Marketing Full time

    Get ready for an exciting opportunity! Revitalize Marketing is thrilled to welcome you as our newest Marketing Associate. We have made a name for ourselves in the promotional marketing industry over the past four years, and our team of experienced professionals is eager to bring their extensive expertise to every project!Our high standards of...

  • Web Analyst

    6 days ago


    Saint-Hubert, Canada Techo-Bloc Full time

    Company Description At Techo-Bloc, we aren’t just paving patios - we’re paving the way for great careers! Founded on a culture of innovation, we manufacture landscaping products focused on design, durability and flair. Our growing team is seeking passionate people, ready to make an impact. Intrigued? Come grow with us. **Why Work for Us** Techo Bloc...


  • Saint John, Canada Revitalize Marketing Full time

    Do you enjoy working with people? Are you looking for an opportunity to challenge yourself and learn new skills? If you answered yes to these questions, then you may just be the person our firm is looking for! We are actively searching for a dedicated customer solutions specialist to add to our diverse team of professionals.Our company works as the “middle...


  • Saint-Laurent, Canada CAE Inc. Full time

    **Role and Responsibilities** **Cloud Operations Automation Specialist** **Your Mission** **Your Role & Main Responsibilities** - Be comfortable with both on-premise VMware environments and cloud azure environments - Measure and optimize the effectiveness of automation pipelines - Build automation to support disaster recovery scenarios - Build automation...


  • Saint-Laurent, Canada Gsmdepot Full time

    **E-commerce Specialist** Gsm Depot is a 16 year old E-tailer with Offices in Montreal and Miami. We have an online presence in Canada, USA and Mexico. We are looking for an E-commerce Specialist to join our team and help us grow. You will be responsible for analyzing sales data, managing inventory, and helping us build a better online shopping...


  • Saint John, Canada Valorx Full time

    **Roles & Responsibilities** - Manage our **marketing automation platform (Marketo)** and manage the full customer lifecycle. - Work with the Sales team to develop and implement lead scoring and routing processes. - Collaborate with Account Executives and SDRs to develop high-performing cadences in Outreach. - Ensure data integrity across our marketing tech...