CRM & Marketing Technology Coordinator

1 month ago

Hamilton, Canada Gowling WLG Full time

**ABOUT GOWLING WLG**

At Gowling WLG, our dedication to excellence and quality service begins with our people. As a global law firm with offices across Canada, the U.K., Europe, the Middle East and Asia, we pride ourselves on sourcing and retaining top talent who bring energy, passion and commitment to the delivery of outstanding client service.

Employee satisfaction is important to us. We work hard to ensure that our people are motivated, engaged and empowered. We are guided by our firm’s Core Values - The Power of Teamwork, Always Striving to be Better, We all Bring Something Different - in all that we do.

Diversity, equity, and inclusion are an integral part of our firm’s core values. We are always striving to build a more equitable, engaging and rewarding workplace by attracting and retaining talented people from a diverse range of backgrounds, cultures and experiences. Our aim is to help everyone reach their full potential and achieve their personal and professional goals.

Our diverse group of legal professionals, law students, law clerks, paralegals, legal administrative assistants and business services team members work together, and are respected and valued for their individual contributions.

**PROFILE**

This position can be based out of any of our Canadian offices

**RESPONSIBILITIES**
- Conduct system administration tasks related to marketing technologies including user management.
- Responsible for carrying out tasks related to the CRM Data Quality program including the collection, enrichment and maintenance of complete, consistent and compliant data.
- Work closely with external data management service providers as required.
- Collaborate with internal stakeholders to recommend improved, standardized business processes through the use of CRM/marketing technology solutions.
- Provide non technical end user support to a wide range of stakeholders including power users from the marketing and business development team pertaining to marketing technologies.
- Work closely with Business Development and Marketing team (BDM) to understand and assess data mapping to CRM and other integrated technologies.
- Coordinate with trainers to assist in the creation of end-user reference materials, reporting templates, documentation, guides, polices and procedures pertaining to marketing technologies.
- Assist with communicating and implementing best practices pertaining to CRM data privacy and compliance.
- Coordinate design and creation of custom reporting in the Firm’s CRM system.
- Work with third party suppliers and the firm Information Technology (IT) teams, assist with the development, integration, enhancements, testing and upgrades to CRM system.
- Assist with the ongoing assessment and evolution of the Firm’s CRM system.
- May participate in other BD and marketing related initiatives as requested.

**QUALIFICATIONS**
- Post-secondary education in Business, Marketing or related field.
- 2+ years experience with CRM (Microsoft Dynamics and/or similar) as a power user and/or administrator.
- Understanding of marketing technologies and marketing automation principles.
- Ability to analyse data and create reports with findings.
- Ability to prioritize and to redefine priorities when necessary and meet deadlines in a fast paced environment.
- Strong interpersonal, communication and teamwork skills.
- Provide outstanding internal and external client service.
- Advanced knowledge of Microsoft Office Suite.
- Bilingualism (French/English) is an asset.

Gowling WLG employees benefit from a hybrid work environment.

Gowling WLG is dedicated to building a diverse and inclusive workplace. If you have a disability or special need that requires accommodation at any time during the recruitment process, please let us know.

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