Product Marketing Specialist

5 months ago


North Vancouver, Canada Arc'teryx Full time

**Your Opportunity at ARC’TERYX**:
**Meet Your Future Team**:

- The Integrated Brand Marketing team oversees the global seasonal calendar that blends product and storytelling to serve the needs of both our business and guest. You will be working closely with the greater team to drive clear and concise communication to help bring seasonal product marketing stories to life.

**If you were in the Product Marketing Specialist role now, here are some of the core activities you would be doing**:

- Overseeing and guiding our briefing process for all seasonal product marketing briefs with seamless internal alignment from concept to execution
- Developing and maintaining strong relationships with ecommerce, brand marketing, community, operations, retail, creative and digital marketing teams
- Collecting information and working alongside the integrated brand marketing manager for all deliverables around seasonal product marketing stories
- Supporting the digital marketing team with ad hoc creative projects/marketing requests to support sell-through
- Collaborating with merch and product education teams to ensure accurate product positioning throughout all seasonal campaigns
- Work directly with the merch team to create seasonal product marketing calendars and enroll cross-functional partners in season kick-offs.
- Supporting Director, Integrated Brand Marketing and Manager, Digital Brand Marketing in setting clear KPIs for product marketing campaigns, tracking during and after campaign along with learnings from each campaigns.
- You have a Bachelor's Degree in business administration, marketing, communications, or a related field
- You have 3+ years of experience in marketing, bonus if it is within the outdoor industry
- You have experience working on creative campaigns, preferably for a DTC brand
- You are keen to learn and not afraid to ask questions
- You have strong written and verbal communication skills
- You effectively balance autonomy and collaboration
- You are confident at juggling multiple projects and can prioritize your time to meet important deadlines
- Your passion for your work is paralleled by your passion for getting outside and living it
- You have the ability and are willing to travel as necessary
- You remain highly flexible and adaptable when faced with ambiguity

$67,000 - $84,000 a year
- A reasonable estimate of thepay range is $67,000 - $84,000 CAD at the time of this posting. Within the range, individual pay is determined by factors such as job-related skills, relevant experience, education and/or training.

**Equal Opportunity**

Arc’teryx is committed to actively creating and fostering a culture of inclusivity where voices are heard, people are seen, and values are respected. We care about the uniqueness of our applicants, employees, and guests, and we do so in a safe space fueled by curiosity and acceptance.

Creating an inclusive workplace is connected to our core value Do Right while also having the added benefit of helping make our business better. We believe inclusion helps us to create a healthier, happier workplace, drive creativity and innovation, and reflect the communities where we operate.

All applicants, employees, and guests can expect equality of opportunity and fair treatment in alignment with our values.

**Design your Purpose. Live our Values.**
- DISRUPTIVE EVOLUTION. Design your future through challenge, experimentation, and inspiration.
- COMMIT. Set and deliver on bold objectives as we collectively raise the bar.
- LIVE IT. Deepen your connection to nature and live your most purposeful life.
- LEAVE IT BETTER. Create a better world, together.



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