Analyst, Retail Category Management, Th, Canada

6 months ago


Toronto, Canada Restaurant Brands International Full time

**About Restaurant Brands International**:
Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries. RBI owns four of the world's most prominent and iconic quick service restaurant brands - TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.

**Our opportunity for you**:
80% of Canadians visit a Tim Hortons restaurant at least once per month. We're the #1 mobile app in food and drink category and #2 largest loyalty program in Canada. Tim Hortons also currently supports more than 300,000 children on teams in hockey, soccer, ringette, lacrosse, softball and baseball leagues in Canada and the United States.

Tim's is leveraging the relationship we have with our guests to extend our value by providing highly personalized and curated advertising-based offers as part of our guest experience.

Join us and help build the next generation of retail experiences for Canada's most-loved brand

**What you'll do**:
Business Reporting & Analysis
- Monitor key trends, brands, and competitors' performance through regular (weekly, monthly, quarterly) data collection and analysis.
- Analyze the performance of product mix plans while proactively managing the introduction/discontinuation/optimization of the product mix within assigned categories
- Pre and post analysis of key item performance, marketing spend and media effectiveness, pricing strategies and market share.
- Assist category team in creating ad hoc reports and doing deep dive analysis for brands to create insights that inform future assortment strategies and plans.

Category Management
- Support Category Manager in developing business cases and strategic 3-year plans for the assigned Category portfolio in order to advocate for new platform launches, limited time offers (LTOs), promotional tactics, digital initiatives, and optimization of assortment strategy
- Leverage guest research to develop strong business plans and marketing campaigns, while collaborating with Consumer Insights team to build a pipeline of future research to be executed for ongoing Category learnings
- Liaise with Marketing, Social, Digital, and PR teams to develop holistic campaign briefs and ensure timely execution of all campaigns
- Liaise with Cross Functional Partners including Quality Assurance and Legal to ensure all programs meet our standards
- Visit trade shows, and industry events and recommend/implement innovative and profitable merchandising ideas and solutions

Administrative Support
- Create and disseminate business updates and presentations for cross-functional teams on new product launch, marketing activity, program performance and results.
- Manage all item set up forms and ad-hoc information requests.
- Maintain internal collateral (presentations, research, reports, brand guides, etc) in clearly organized locations.
- Invoice Tracking with Vendors and internal stakeholders
- Vendor onboarding document management; tracking all the forms and status between vendor & internal stakeholders
- Coordinate with the Calendar Planning team to effectively roadmap initiatives within the Marketing calendar
- Manage and track product samples throughout product development lifecycle

**What you'll bring**:

- University degree in Business, Retail Management, Marketing, or related field
- Minimum of 2-3 years' experience in category management, brand management or marketing in Retail, CPG, or QSR industry
- High analytical skills and creative problem-solving skills
- Strong teamwork, communication and interpersonal skills
- Strong analytical abilities combined with creativity in problem solving
- Highly organized and motivated with a desire to outperform
- You have strong time-management and organizational skills and high attention to detail.
- You're resilient and thrive in a fast-paced, high-pressure environment working on multiple and competing projects simultaneously, with a sense of urgency and thoughtfulness.
- You have strong critical-thinking and conceptual problem-solving skills. You are be able to debate complex issues, ask the right questions, interpret data and synthesize learnings and think outside the box.

**Benefits**:

- Pension matching
- Hybrid work
- Health benefits (medical, dental)
- Short
- and long-term disability
- Comprehensive global paid parental leave
- Telehealth
- Employee Assistance Program
- Discounted Gym Memberships
- Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, c



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