Marketing Manager

2 weeks ago


Mississauga, Canada Bayer Full time

**At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where ,Health for all, Hunger for none’ is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining ‘impossible’. There are so many reasons to join us. If you’re hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there’s only one choice.**

**Marketing Manager - Women's Health**

The Market Manager is responsible for the success of our Women’s Health brands and is a market expert with full understanding of the environment, competitor and customer needs. The Market Manager drives strategic brand planning in alignment with the Region/Global direction and ensures successful omnichannel activation by aligning cross-functional partners to drive executional excellence.

Bayer is committed to a flexible hybrid working environment.

**What you will do**:

- Lead the development, alignment and roll-out of brand priorities and communication for specific projects, including direct to consumer outreach
- Partner with the marketing team, cross-functional partners and other key internal and external stakeholders to ensure plans are on track to achieve brand objectives
- Effectively communicate and garner support for strategies and investments to senior management
- Identify, build and maintain strong relationships with Thought Leaders, focusing on experts in women’s health
- Establish and maintain regular contact with regional and global marketing colleagues to represent and integrate local needs into global marketing/brand strategies

**Who you are**:

- University degree in science, business, or equivalent.
- Pharmaceutical sales experience required.
- Minimum 3-5 years of omnichannel marketing experience
- Experience with direct-to-consumer marketing
- Strategic mindset - Strong business acumen, analytical skills and understanding of business strategy
- Drives results
- Ability to manage ambiguity and complexity
- Ability to build relationships and work successfully with cross-functional teams and influence appropriate plans and actions
- Able to develop good relationships with Thought Leaders
- Excellent interpersonal, collaboration and communication skills
- Previous experience in women’s health (e.g., contraception and menopause) is an asset
- Bilingual (French) is a strong asset

This position requires full vaccination against COVID-19.

**What you will do**:

- Competitive compensation and rewards package
- Collaborative, diverse, and inclusive culture
- Career development and global opportunities
- Work-life flexibility programs such as flex hours, employee discounts, volunteer days, wellness, and other employee offerings

Bayer is committed to fostering, cultivating, and preserving a culture of Inclusion and Diversity. We embrace and encourage our employees’ differences and believe that our people are our most valuable asset. The collective sum of individual life experiences, knowledge, innovation, self-expression and unique capabilities that our employees invest in their work represents our culture, reputation, and Bayer’s values and purpose.

Application deadline: June 14, 2023

LI-CA

**Location**:
Canada : Ontario : Mississauga

**Division**:
Pharmaceuticals

**Reference Code**:
793831



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