Digital Marketing Assistant

5 months ago

Burnaby, Canada Watson Gloves Full time

Are you interested in growing your career with Watson?

**WATSON GLOVES: Who We Are**:
With 105 years of experience, Watson Gloves is North America’s single source for hand protection offering over 2,000 different styles to cover glove-use: at work, at home, at play. We are a **Family **-owned company that is committed to providing **Authentic **and **Fun **experiences for our people and our customers that deliver above and beyond customer and employee experiences based in **Integrity **and **Continuous **Improvement **.

Our drive for being industry leaders in glove innovation and focus on the four pillars of corporate social responsibility play a large part in our success as we live out our Just Cause by elevating industry for the greater good through sustainability and innovation protecting people and our planet.
- If you like to work in a cool, collaborative workplace where we like to have fun but get the job done, look no further than Watson Gloves. “We’re glovers, not fighters” - Watson Marketing Team.**Digital Marketing Assistant - Burnaby, BC
**The Role**:
We are on the hunt for a Digital Marketing Assistant to join our talented Marketing team Reporting to the Digital Marketing Manager, you will execute the digital marketing strategy, help to create, and maintain campaigns, keep Watson Gloves social media channels up to date and be an ambassador for the Watson Gloves “voice”. With glove names like “Sexy Back”, “Dirty Deeds” and “Game of Thorns”, we’ve been making gloves sexy for the last 105 years If you are a new grad or have a little experience under your belt, possess top-notch writing and editing skills and love to work with a creative, fun, and pun-loving team, look no further than Watson Gloves

**YOUR core responsibilities**:

- Help execute digital marketing strategy
- Maintain company website:

- Assist in developing web content
- Help Write Blogs and Articles
- Measure the success of specific web pages
- Update website as needed; rolling changes, photo and description changes, upload new guides, spec sheets, blogs etc.
- Help Implement digital advertising campaigns through Google Ads, LinkedIn, and Meta
- Support in the maintenance of social media channels:

- Comment and reply to questions,
- Assist with Community Engagement,
- Contribute to writing and scheduling posts in a consistent ‘on brand’ voice
- Aid in maintaining Facebook and Amazon Marketplaces
- Help create Amazon Enhanced Content
- Assist with writing enriched descriptions for products for website
- Review top distributor websites and write analysis on updates needed to be made to Watson product copy and photos
- Support in managing and executing webinars internally and externally
- Assist with digital influencer partnerships and ambassador programs
- Help launch collaboration and seasonal campaigns
- Support Talent Branding execution through digital channels

**What YOU BRING to Watson Gloves**:

- Diploma or Degree in Marketing or Communications, and/or Certificate in Digital Marketing or equivalent work experience
- A strong understanding of HTML and CSS, WordPress and overall web coding
- Well versed in the work of marketing automation and have a particularly strong understanding of SEO
- Experience overseeing social media channels as well as Hootsuite
- Great written and verbal communication skills
- Top notch writing and editing skills are required
- Excellent analytical skills
- Experience with content management software and WordPress is an asset

**Our VALUES**:

- Family Spirit: we support each other and we work as a team
- Integrity: we deliver on our promises every single day
- Fun: we work hard and play hard
- Authentic: we are true to who we are and what we do
- Continuous Improvement: We continually invest in our people and improving our processes

**What we OFFER**:

- Competitive compensation package
- Comprehensive benefits package and time off policies
- Company laptop & cell phone
- Great environment & culture
- Lots of fun events & company SWAG
- Opportunity of 1 day work from home
- On-site gym and fitness equipment

Thank you for your interest in Watson Gloves #WG Only those applicants selected for an interview will be contacted. We wish you the best in your job search.

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