Socials Media Buyer

6 months ago

Victoria, Canada Pilothouse Digital Ltd. Full time

Looking for go-getters with a hunger to learn and grow. We hire for the person and train the position.

We're a fast-growing performance marketing agency that manages tens of millions per month in direct-response ad spending for awesome direct-to-consumer e-commerce brands.

Our model is built upon the core values of Alignment and Transparency, which means that, unlike traditional agencies, Pilothouse values being honest and upfront about the work and performance we do.

**REQUIREMENTS**:

- **Basic to advanced understanding of Social Media Advertising**:

- **Ability to manage & communicate with clients on an ongoing basis**

**THE DAY-TO-DAY**:

- Create and manage high-performing paid acquisition campaigns across Facebook, Instagram, and TikTok.
- Prioritize and manage multiple tasks and projects simultaneously in a fast-paced team environment.
- Taking lead on building ads, creatives, pages, and other needle-moving assets that increase conversion rates and the overall performance of your campaigns.
- Test, test, and test again. Through ongoing review and optimization of the full user journey, you will lower the CPA (cost per acquisition) of each campaign to ensure that targets and goals are being conquered.
- Present findings and report on results. What is working and why? What are the next opportunities? How can we best scale the campaign?
- Key factor for success in this position: Constantly test new approaches for scaling your client’s brand. Think your idea might be crazy? You won’t know until you try.
- Using this approach to accumulate data helps optimize performance and provides our clients with super valuable data.

**ABOUT THE POSITION**:
Our Social Media Buying positions are all about learning, taking ownership, and growth. We're looking to build a team of like-minded passionate people to accelerate their skills with unmatched training through our Pilot Program, leading to helping graduates into leading some of the largest growth accounts across the globe.

We’ll teach you all the technical skills you need to succeed in media buying. The growth and speed of graduating the role is up to your determination and eagerness to learn.

In this role, you’ll be given the keys to work directly with clients to help them grow their businesses. We primarily work with Facebook/Instagram advertising but experience with TikTok, ad creative, pages, and Shopify will also be a valuable asset.

You’ll be responsible for setting strategic direction, building and communicating timelines, and managing deliverables.

Most importantly, you will implement opportunities to optimize on an ongoing basis to scale results for clients.

Don't worry, our brilliant team of media buyers are here to help you along the way.

**ABOUT PILOTHOUSE**:
We are focused on building a team of self-starters who are passionate about the e-commerce space and who are eager to learn and grow. We push each other to do awesome work and encourage team members to bring even the wildest ideas forward.

Embracing a culture of collaboration, learning and adaptability, Pilothouse values the flexibility of remote work. Our regular check-ins delve into industry trends and explore new opportunities, creating a dynamic environment for continuous learning. Join a team with decades of marketing experience, where remote collaboration is woven into our collaborative fabric, fostering a shared commitment to knowledge exchange.

**BENEFITS**:
**Salary Range**: $45,000 - $50,000 plus additional performance incentives.

Perks for our online team members:

- Fun virtual events - we host company events to focus on fun and growth
- Casual dress
- Work from home or wherever in the world you are
- Flexible work schedule

Perks for if you’re ever in town:

- Commuter-friendly - we have bike storage inside our office
- Dog friendly
- Beer on tap - cold, local beer waiting for you

Pay: $45,000.00-$50,000.00 per year

Work Location: Hybrid remote in Victoria, BC V8W 1X6

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