Content Marketing Specialist

2 weeks ago


Toronto, Canada Weishaupt Design Group Full time

Why work for us?

At Weishaupt Design Group, we strive to make work a rewarding experience. As part of Weishaupt Design Group, you will be immersed in the world of design as a participant in a diverse, innovative team that lives our core values of collaboration, positivity, dependability, and courage.

The success of our business is thanks to the amazing efforts of every single member of our group. Here are some of the ways we make sure that working for us is an awesome experience:

- Competitive Salary
- RRSP/401K Matching program
- Health and Dental Benefits - premium paid 100%
- Employee Assistance Program
- 50% employee discount on our products
- Employee Recognition Program
- Anniversary credit program
- Social events throughout the year

Does this sound like a great fit?

Weishaupt Design Group is a North American-based furniture retailer, manufacturer, and distributor engaged in both residential and contract markets, offering classic-contemporary designs with timeless style and enduring quality.

We are currently seeking a full-time Content Marketing Specialist to support all brands under Weishaupt Design Group.

**Responsibilities**:

- Prepare, review and upload web content, products, pricing, images, etc.
- Create and/or collaborate with the marketing team and partners in the development of creative content including copywriting and image sourcing
- Collaborate with the marketing team to ideate and define content goals
- Researching content and consumer trends to ensure that content is relevant and on brand
- Tracking consumer and content analytics and generating reports
- Proofreading and editing content before publishing
- Support strategy development of content at scale

Competencies
- Excellent copywriter, attention to tone, and writing on brand
- Excellent written and verbal communication skills
- Creative and focused eye for design in photography and videography
- Ability to prioritize and collaborate in a fast-paced environment
- Creative perspective and a critical eye for detail both visual and language
- Good knowledge of various content platforms and channels such as social media, blogs, and print media
- Strong understanding of content practices such as SEO, SMO, SEM, and PPC

**Requirements**:

- Completed undergraduate degree or diploma, or minimum 1-2 years of relevant experience in communications, marketing or public relations
- Knowledge of MailChimp, Hubspot (an asset)
- Knowledge of SAP (an asset)
- Knowledge of Shopify, Contentful, or similar CMS
- French, German, Mandarin, or other second language an asset



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