Digital Marketing Specialist

4 weeks ago

Vancouver, Canada Aura Office Environments Full time

**About Us**

Aura is a leading design-build firm in Vancouver, BC. Aura is known for transforming workspace “auras” into environments where people love to work. This is one of the 2 ways that we bring our purpose to life. Aura’s fundamental purpose is to positively impact people. As well as transforming spaces to enable incredible performance we also wholeheartedly embrace the ‘give where we live’ motto and regularly pursue opportunities for volunteering and charitable giving.

Our company culture is everything We have monthly team days and staff meetings to keep our team unified in this crazy hybrid work world we find ourselves in We love to work hard and have fun in return

Due to the company’s growth, we are adding a **Digital Marketing Specialist** to help us connect with a broader audience and enable businesses to re-imagine the future of office space. This is a fast-paced, highly collaborative team with a focus on ensuring client satisfaction while living Aura’s values of Care, Humility, Creativity, Passion and Fun

**Values-Driven Culture**

At Aura Office Environments our values are the driving force behind everything we do:

- Passion - You are passionate about the client’s needs and positively impacting communities
- Care - You put extra attention and detail into your work - and others notice
- Humility - You are not afraid to say you don’t know, acknowledge a mistake and ask for help
- Creativity - You have a strong creative vision, and you help bring it out in others too - Detail oriented with a high level of accuracy
- Fun - You enjoy a good giggle with your teammates and don’t take yourself too seriously

**About You**

You are on top of website trends and all things data. You are open to trying new ways of connecting with your audience. You hopefully have some of the following skills, credentials, and experience:

- Strong knowledge of HubSpot, Google Analytics, Google Tag Manger, Meta Business Suite, LinkedIn Advertise
- Diploma or Degree in Marketing or related field
- Knowledge of Canva a plus
- An interest in interior design, architecture or construction

**About the Role**

Working alongside our PR Associate and Graphic Designer and Visual Content Creator the Digital Marketing Specialist will be responsible for helping to expand Aura’s social medial channels and related social community. In the role you will:

- Build and optimize all digital channels including website, landing pages, digital advertisements, social channels, e-newsletters and webinars
- Manage and report on digital campaigns (manage link tracking, click rates, campaign effectiveness)
- Plan and manage the social media content calendar and other digital publishing calendars (to ensure we have photos correctly sized, tracking links included and great UX) in collaboration with the PR Associate
- Maintain hashtags lists, look for thought leaders to follow, and uncover new digital advertising opportunities
- Work with digital marketing agencies to improve and roll out monthly PPC campaigns, SEO efforts, etc.
- Monitor trends, make data driven decisions and execute on campaigns which will benefit the brand on
- Monitor metrics and present findings to the team

**What’s in it for you?**
- A value’s driven, creative, caring, passionate and supportive work environment
- Competitive compensation
- Quarterly team days and volunteering opportunities/charitable giving
- Exceptional office perks, meals and snacks
- Flexible/hybrid work environment
- In house coaching

If you are interested in joining our team, please submit your resume and a short cover letter.

**Job Type**: Contract

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