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Bilingual Content Writer

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Toronto, Canada Nedco Full time

For 100 years, Nedco has been a cornerstone in the electrical industry. With branches across Canada, Nedco is pleased to offer one stop shopping for a wide range of quality products such as communications, wire and cable, distribution, lighting, data, home integration and security.

**Key Responsibilities & Accountabilities**
- Develop a content marketing strategic plan in line with the company’s mission & objectives, sales strategy and identity.
- Optimize content on our transactional website and microsites to generate leads and drive conversion.
- Monitor content, provide effective benchmark measuring, and identify optimization opportunities to drive conversion. Provide feedback feedback, reports and insights to relevant departments.
- Build a strategic content calendar that prioritizes topics that support lead generation objectives.
- Manage the company’s social accounts, set up and define the metrics to measure the success of content campaigns.
- Generate innovative ideas for content and lead generation workflow.
- Research, review and analyze competitive content initiatives and provide suggestions for content improvement & opportunities to attract & engage customers.
- Understanding the complex business issues related to multiple product categories & suppliers.

**What we are looking for**
- Bachelor’s degree in communication, journalism, marketing, or a relevant experience in public relations, communications, content strategy and/or content production
- 5+ years of experience in content marketing
- Excellent communication skills.
- Excellent English and French written and oral skills (asset).
- Develops and use KPI to measure the success of marketing and communication programs.
- Be results-oriented, resourceful, responsible and autonomous.
- A high attention to detail and a collaborative working style.

**Employee Value Proposition**

Joining Nedco means choosing a company that listens to its employees. Nedco accelerates progress, all the while respecting its people, their culture and diversity. We can offer people a remarkable range of career opportunities - whether that’s moving up in a particular area of expertise or switching to something completely new. If you’re motivated, we’ll help you find the career path that suits you.

Nedco provides a stable and safe work environment along with a competitive salary with excellent benefits and pension packages.

Nedco is an equal opportunity employer firmly committed to the Canadian marketplace. We encourage everyone to apply.

**How to Apply**:
If this is the right position for you, click apply.