Ecommerce & Digital Marketing Manager

1 month ago

Windsor, Canada Great Lakes Supply Full time

**Great Lakes Supply** (GLS) is the preferred distributor of industrial, commercial, and residential safety products, tools, and services since 1989. We’ve expanded and are continuing to across Ontario with current locations in Windsor, Leamington, and London. We strive for excellence by providing exceptional service and maintaining long-term relationships with our customers. We carry a wide array of product lines from some of the most trusted names in the industry such as: Dewalt, Milwaukee, 3M, Delta Plus, WASIP, North, Honeywell, Dräger, Watson Gloves and much more

**Responsibilities**
- Work under the direction of the Development Manager
- Develop and implement e-commerce strategies and initiatives to drive online sales and revenue growth
- Manage and optimize the e-commerce website, ensuring a seamless user experience and high conversion rates
- Oversee product orders to ensure prompt fulfilment; contact customers regarding product orders; resolve any customer issues and refund orders
- Work with our internal POS system to reference product SKUs, details, inventory, and price adjustments
- Add, update, and remove existing products from the website as needed
- Update monthly promotions/product highlights across the website and outdoor digital sign per schedule
- Prepare appropriate design files to send promotional flyers and items to printers
- Record product videos for Social Reels and take photos of products
- Create, run, and manage paid social ads and report on campaign effectiveness
- Monitor incoming customer inquiries, reviews and feedback to identify areas for improvement and enhance customer satisfaction
- Collaborate with cross-functional teams to ensure alignment of e-commerce and marketing initiatives with overall business goals
- Update monthly iMAP product pricing from suppliers on the website
- Generate monthly analytics reports on our Google Search Console to track website performance, and customer behavior
- Stay up-to-date with industry developments and emerging trends in e-commerce technology and marketing strategies
- Plan and organize company holiday events and social work outings

**Qualifications**
- Proficiency working with Adobe PhotoShop, Illustrator, InDesign, Premiere Rush, and Canva
- Experience working with POS system
- Solid understanding of content creation for e-commerce and social media platforms
- Self-starter with the ability to work independently and with a team
- Strong organizational skills and ability to multi-task, prioritize, and meet deadlines
- Excellent communication skills and ability to collaborate effectively with cross-functional teams

**Job Types**: Contract, Full-time, Temporary

**Salary**: From $60,000.00 per year

Schedule:

- 8 hour shift
- Monday to Friday

**Experience**:

- E-commerce: 3 years (required)
- Digital marketing: 3 years (required)
- Graphic design: 1 year (required)

Work Location: In person

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