Email Marketing Strategist

6 days ago

Vancouver, Canada Charitable Impact Full time

**About Charitable Impact**

Charitable Impact started as a bold idea and evolved quickly into an unwavering belief: everyone should have access to resources that help them build the brighter future they imagine. We provide a donor-centric giving platform, supported by a donor advised fund, that helps people amplify their generosity to create the change they want to see in the world. We simplify the giving process, allowing donors to manage all of their giving from one place, access timely tax receipts, and donate in a variety of ways including cash, publicly traded stocks, company shares, and many other options. Anyone can use it to find and give to their favourite charities from one place, give with friends and others, and get support with making their biggest impact possible. So far, Canadians across the country have donated more than one billion dollars through our platform.

**We take care of each other**

Our team members enjoy competitive salaries, purposeful perks, and a culture that gives back and has fun doing it. We support each other, learn from one another, and grow together. We're on an adventure to make giving an intentional and joyful part of daily life So, come and join us, and let's build a brighter future together.

**What you’ll do**

**We are a hybrid office, with team members working from home and in the office.**

**Your responsibilities**

**Platform Audit & Execution**
- Work collaboratively with the Growth Marketing Lead and cross-departmental managers to collect feedback on the strengths and shortcomings of our existing EMS platform
- Define use cases for each key internal user type, and uncover and report on system proficiencies and deficiencies
- Execute a platform audit with recommendations on system improvements and/or system alternatives
- Perform an in-depth analysis of industry leading EMS providers, outlining the advantages of each and recommending whether to migrate to a new system
- Depending on the organizational decision, lead and execute upgrades to the existing system or the migration to a new provider.

**Remarketing Strategy**
- Interview the departmental heads of our Brand, Product Design, Corporate Communications, Donor Experience, Charitable Investment Program, Finance, and Operations teams to develop a map of existing audiences, journeys, touchpoints and messaging - outlining opportunities and gaps within the existing framework
- Work with the Research team to define key persona/behavioral segments, user life cycles, decision journeys, and critical touchpoints
- Develop a cohesive remarketing strategy, across our various user and influencer groups, according to key stages in their decision journeys and life cycles.

**Audience Segmentations, Journeys and Workflows**
- Re-architect existing (and new) contact lists according to key user types and life cycle stages
- Optimize transaction and action-based automation, pertaining to dynamic content and timely outreach according to segment
- Create and maintain content calendars around seasonal transaction/activation dates, in sync with auto-responsive workflows
- Support custom campaigns and workflows around unique offers and special events

**Messaging & Design**
- Work with the content teams to develop messaging according to segment personas, stages, actions and custom/ad hoc requirements
- Consistently utilize A/B and multivariate testing to optimize conversion, improve user experience, and maintain optimal workflows.

**Analytics**
- Work with the Operations/Business Analysis team to set Level 1 analytic dashboards that track conversions, behaviors and other performance indicators according to key objectives, audience segments, and life cycle stages
- Provide Level 1 & 2 weekly analytic reports to key stakeholders and in organization-wide meetings.

**What we're looking for**
- Proven prowess in leading CRM, audience segmentation, client journey mapping, and design/messaging execution
- Technical fluency using industry-leading EMS tools, such as Hubspot or Klaviyo, and analytical instruments, like GA4 and PowerBI
- Formal degree or diploma in marketing, communications, business administration, or equivalent experience
- A team contributor versus a solo player, promoting collaboration and supporting the needs & objectives of your colleagues
- Drive to continually push the bar higher, embrace innovation, welcome feedback, seek new information, and measure results
- Bonus: experience utilizing HTML, CSS and SQL.

**What we offer**
- **Professional development**. **We believe in supporting our team members in achieving their professional goals.
- **Monthly donation matching**. To encourage you to give.
- **Flexibility**. Flexible work schedules and remote work options.

**Our people make us great**

We love working with creative and open-minded people who bring imagination and courage to work, who treat others with respect and kindness, and who act on their generosity each day. We're committed to building an inclu

  • Digital Marketing Strategist

    7 days ago

    Vancouver, Canada Spexi Geospatial Inc. Full time

    At Spexi, we’re revolutionizing accessibility to high-resolution geospatial imagery through cutting edge drone technology. We’re on a mission to empower individuals and businesses alike with unprecedented spatial insights. As we expand, we’re seeking a Digital Marketing Strategist to join our marketing team.We are searching for a versatile Digital...

  • Digital Marketing Strategist

    5 days ago

    Vancouver, Canada Spexi Geospatial Inc. Full time

    At Spexi, we’re revolutionizing accessibility to high-resolution geospatial imagery through cutting edge drone technology. We’re on a mission to empower individuals and businesses alike with unprecedented spatial insights. As we expand, we’re seeking a Digital Marketing Strategist to join our marketing team.We are searching for a versatile Digital...

  • Marketing Strategist

    2 months ago

    Vancouver, Canada Dilawri Group of Companies Full time

    Looking for a great opportunity to work in Canada’s largest AutomotiveGroup? Join the Family today, the Dilawri Lifestyle is waiting for you! Dilawri Group of Companies is looking to fillthe position of Marketing Strategist.

  • Marketing Strategist

    7 days ago

    Vancouver, Canada 604 Records Inc Full time

    **Marketing Strategist** The 604 Label group includes **604 Records, Light Organ Records, Comedy Here Often?** And more. 604 Records is one of Canada's leading independent record labels and a multimedia company. With over 20 years in the industry, the label is home to a diverse roster and has developed some of Canada's most renowned artists such as Carly...

  • Marketing Strategist

    4 weeks ago

    vancouver, Canada 604 Records Inc Full time

    Marketing Strategist The 604 Label group includes 604 Records, Light Organ Records, Comedy Here Often? And more. 604 Records is one of Canada’s leading independent record labels and a multimedia company. With over 20 years in the industry, the label is home to a diverse roster and has developed so

  • Marketing Strategist

    4 weeks ago

    Vancouver, Canada 604 Records Inc Full time

    Marketing Strategist The 604 Label group includes 604 Records, Light Organ Records, Comedy Here Often? And more. 604 Records is one of Canada’s leading independent record labels and a multimedia company. With over 20 years in the industry, the label is home to a diverse roster and has developed s

  • Marketing Strategist

    2 weeks ago

    Vancouver, British Columbia, Canada 604 Records Inc Full time

    Marketing Strategist The 604 Label group includes 604 Records, Light Organ Records, Comedy Here Often? And more. 604 Records is one of Canada's leading independent record labels and a multimedia company. With over 20 years in the industry, the label is home to a diverse roster and has developed s

  • Marketing Strategist

    2 months ago

    Vancouver, Canada Dialospact Inc Full time

    **Job Title**: Marketing Strategist **Responsibilities**: Conduct thorough market research to identify trends, opportunities, and potential threats. Collaborate with cross-functional teams to ensure alignment of marketing strategies with overall company objectives. Stay up-to-date with industry trends and best practices in marketing to identify new...

  • Marketing Strategist

    2 weeks ago

    Vancouver, British Columbia, Canada Dialospact Inc Full time

    Job Title: Marketing StrategistResponsibilities:Conduct thorough market research to identify trends, opportunities, and potential threats.Collaborate with cross-functional teams to ensure alignment of marketing strategies with overall company objectives.Stay up-to-date with industry trends and best practices in marketing to identify new opportunities for...

  • Marketing Campaign Strategist

    3 weeks ago

    Vancouver, Canada Intiveo Full time

    **Marketing Campaign Strategist**: Intiveo is on the rise, and we're searching for an energetic Marketing Campaign Strategist to join our dynamic Marketing team! Intiveo is a leading cloud-based patient engagement platform used by 15,000 practitioners to communicate with over 18 million patients. Our goal is to continuously improve patient care by...

  • Digital Strategist

    7 days ago

    Vancouver, Canada Magnify Digital Full time

    Magnify Digital is a trail blazing agency specializing in audience building strategy, advertising, and training for screen media.DescriptionOur new Digital Strategist will be involved in all stages of strategy design, implementation, and monitoring.QualificationsWe are looking for entrepreneurial-minded, dynamic candidates with both right and left brains...

  • Digital Strategist

    5 days ago

    Vancouver, Canada Magnify Digital Full time

    Magnify Digital is a trail blazing agency specializing in audience building strategy, advertising, and training for screen media.DescriptionOur new Digital Strategist will be involved in all stages of strategy design, implementation, and monitoring.QualificationsWe are looking for entrepreneurial-minded, dynamic candidates with both right and left brains...

  • Digital Strategist, Marketing and Communications

    3 days ago

    Vancouver, Canada University of British Columbia Full time

    Staff - Non Union Job Category M&P - AAPS Job Profile AAPS Salaried - Information Services, Level A Job Title Digital Strategist, Marketing and Communications Department Digital Experience | Marketing and Communications | UBC Sauder School of Business Compensation Range $5,622.33 - $8,081.00 CAD Monthly The Compensation Range is the span between...

  • Email Marketing Strategist

    3 weeks ago

    Vancouver, Canada Charitable Impact Full time

    Salary: **About Charitable Impact** Charitable Impact started as a bold idea and evolved quickly into an unwavering belief: everyone should have access to resources that help them build the brighter future they imagine. We provide a donor-centric giving platform, supported by a donor advised fund, that helps people amplify their generosity to create the...

  • Digital Strategist, Marketing and Communications

    2 weeks ago

    Vancouver, British Columbia, Canada University of British Columbia Full time

    Staff - Non UnionJob CategoryM&P - AAPSJob ProfileAAPS Salaried - Information Services, Level AJob TitleDigital Strategist, Marketing and CommunicationsDepartmentDigital Experience | Marketing and Communications | UBC Sauder School of BusinessCompensation Range$5, $8,081.00 CAD MonthlyThe Compensation Range is the span between the minimum and maximum base...

  • Digital Marketing Strategist

    4 weeks ago

    Vancouver, Canada Spark Labs INC Full time

    Digital Marketing Strategist Sparklabs Marketing is a company that believes in the utmost highest ethics and values to conduct our business from a central focus of keeping our client’ goals and visions the top priority. We are built around culture, people and results. If you are someone looking for a place that has growth opportunities, controlling a...

  • Marketing Strategist

    4 weeks ago

    Vancouver, Canada Crisp Full time

    **Overview** Established in 2009, Crisp is a boutique digital marketing agency based in Vancouver, BC. We demystify the often confusing and challenging world of digital marketing and provide a clear roadmap for success in the short and long term. We help emerging enterprises and SMEs build their businesses through effective marketing solutions. Whether...

  • Email Marketing Intern

    1 month ago

    Vancouver, Canada Power Recruitment Full time

    Company DescriptionPower Recruitment Inc. is a full-service professional staffing and recruitment firm dedicated to finding the perfect match between candidates and job opportunities. Our mission is to assist businesses in achieving success and growth by providing top-tier talent. With over a decade of experience, we have been a trusted partner for...

  • Email Marketing Intern

    3 weeks ago

    Vancouver, Canada Power Recruitment Full time

    Company Description Power Recruitment Inc. is a full-service professional staffing and recruitment firm dedicated to finding the perfect match between candidates and job opportunities. Our mission is to assist businesses in achieving success and growth by providing top-tier talent. With over a decade of experience, we have been a trusted partner for...

  • Content Marketing Strategist

    6 days ago

    Vancouver, Canada Social Nature Full time

    **About the Job**: **Job Details** **Role**: Content Marketing Strategist **Department**:B2B Marketing **Job Location**:Anywhere in Canada or join us at our headquarters in Vancouver, BC (Hybrid work environment) **Role Type**:Full-time, Permanent **Pay**:$80,000 - $90,000 annual salary depending on experience **The Purpose of the Role** We are hiring...